Responsibilities

• Create, present and implement integrated publicity campaigns for designated lists and titles/products for 6-10 books per season, primarily focused on food & drink titles, as well as other adjacent lifestyle, design, and pop culture titles as needed
• Create, implement and measure innovative publicity campaigns to grow sales, raise author/book/product profile and brand awareness
• Analyze the impact of publicity on sales working with sales, marketing and editorial teams
• Organize and accompany authors to publicity events, where applicable
• Deliver high quality author/contributor care at all times
• Liaise closely with editorial, sales and marketing team to ensure fully integrated campaigns
• Deliver presentations of publicity plans at internal meetings
• Pitch books and authors to media contacts and event organizers
• Maintain and share market and media awareness
• Build media relationships and attend seasonal media meetings

Requirements

• 5+ years prior food & drink focused publicity experience
• Strong established relationships with key media in the food and drink space
• Results-driven, goal-focused, and able to take ownership of and make timely decisions
• Proven ability to manage and prioritize multiple assignments in a fast-paced environment
• High level of professionalism and excellent written and verbal communication and presentation skills
• Broad knowledge of and genuine interest of publishing, media, and influencers in the food and drink category

Benefits

• The following benefits are offered by the company: medical, dental, vision, basic and supplemental life, short-term and long-term disability, accidental death and dismemberment, critical illness, hospital indemnity, long-term care, health and dependent care FSA, commuter benefit plan, employee assistance program, tuition reimbursement, travel assistance, 401(k), discretionary bonus program, PTO (15 vacation days, 3 personal days, 10 holidays and generous sick leave) and group discounts on auto and home insurance and legal services. Eligibility requirements apply to some benefits and may depend on your job classification, hours worked and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms.