Public Relations Specialist (IT/Cyber)

Arlington, VA (Hybrid)

$77K/yr – $106K/yrMid Level4+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the public affairs and media relations program, turning issue-based content into external messaging while keeping campaigns on track and documentation tidy.

  • Public Affairs: Develop issue-driven content and coordinate outreach to influence stakeholder engagement.
  • Media Relations: Lead proactive outreach, refine external messaging, and monitor coverage for reputational impact.
  • Ops & Governance: Manage multiple PR projects, maintain press materials and campaign files, and adjust timelines to meet deadlines.

Job Description

Responsibilities

  • Public Affairs: Lead public affairs initiatives by developing issue-based content, coordinating outreach campaigns, and supporting stakeholder engagement efforts. Contribute to strategic planning while operating independently within established guidance
  • Media Relations Activities: Initiate proactive media outreach, represent the organization in interviews and briefings, refine messaging for external audiences, and monitor media coverage to support reputational goals and effective issue management
  • Communication & Representation: Communicate clearly and professionally in both internal and external settings. Serve as a representative of the organization during media interactions—including interviews, conferences, and events—to promote transparency, credibility, and goodwill
  • Schedule & Timeline Management: Independently manage and prioritize multiple public relations projects, campaigns, and events. Ensure deliverables such as press releases, media engagements, and campaign materials are completed on schedule, proactively adjusting timelines to meet deadlines
  • Documentation: Maintain organized and up-to-date documentation of public relations activities, including press materials, media contact lists, campaign files, and partnership records to support continuity and transparency
  • Problem Solving & Continuous Improvement: Proactively identify and resolve complex public relations challenges using sound judgment and subject-matter expertise. Continuously seek opportunities to improve processes, tools, and strategies, escalating only the most complex issues as needed
Ripple Effect logo

Ripple Effect

3.9 Glassdoor

Ripple Effect provides professional consulting and exceptional talent for federal, private, and non-profit clients to deliver some of the most crucial policies and programs that shape our nation. We are researchers and communicators, scientists, analysts and more, driven by curiosity and a commitment to positively impact health, safety and prosperity. We look at the world differently. We build organizational capacity, not dependence, by creating the structure, process and skills needed for long-term success. Bright people, smart processes, and intentional leadership to improve performance and create lasting change. That’s the Ripple Way, and our clients deserve nothing less.To learn more, visit www.rippleeffect.com.

Founded in 2003
Rockville, Maryland, USA
242 employees (25 in marketing)
74% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
5.3K
Traffic Source Mix
Search
28.8%
Direct
44.7%
Referral
9.9%
Social
15.1%
Paid
1.5%

Headcount Trend

Current headcount: ~243

Marketing Team

Marketing Team Size
17 (7% of company)
Marketing Roles Posted (Last 30 Days)
2