Responsibilities

• Supports an integrated public relations program to drive brand awareness and relevant media coverage, maintain strategic relationships with press and external influencers.
• Write press releases, fact sheets, talking points, Q&As and other materials to support media and interview needs.
• Manages distribution of press releases via wire distribution
• Collaborates with internal Cunard departments and PR agency on crafting and delivering key brand messages.
• Work closely and collaboratively with UK and North America Cunard stakeholders including Marketing, Brand, Customer Service, Guest Experience, Revenue Management, Sales, etc. and to develop and execute ideas and campaigns.
• Ongoing media pitching to secure coverage for news announcements, proactive storytelling opportunities, and interviews with key executives.
• Works with Director on reactive media query responses for fact and photo requests, articles, executive interviews with input from Director and PR agency (as relevant).
• Manage ongoing team action plan and yearly planning calendar working with the Director and PR agency including timelines and tracking for all PR activity, events, ship visits, photo and film shoots to ensure key milestones are met.
• Keep abreast of changes to the media marketplace, ensuring Cunard capitalize on opportunities that may arise
• Manage ongoing press familiarizations for media, content creators and partners, among others, onboard the Cunard Fleet including coordinating travel logistics, managing media requests and working with Special Events Manager to inform the global guest experience and shipboard teams.

Requirements

• Bachelor’s degree in Public Relations, Communications, Journalism or related field.
• 2-4 years of experience in public relations or internal/external communications in either a corporate setting or agency. Successful track record of independently handling multiple and complex PR programs and initiatives.
• Travel: Less than 25% with shipboard travel likely
• Work Conditions: Work primarily in a climate-controlled environment with minimal safety/health hazard potential.
• Physical Demands: Must be able to remain in a stationary position at a desk and/or computer for extended periods of time.
• This position is classified as “in-office.” As an in-office role, it requires employees to work from a designated Cunard office Monday through Thursday each week. Employees may work from their homes on Fridays.

Preferred

• Experience in media relations and social media, event planning, partnership relationships
• Experience in PR reporting and measurement, leveraging monitoring/analytics software
• Experience with AI-based tools to work more efficiently and creatively

Benefits

• Cruise and Travel Privileges for You and Your Family
• Health Benefits
• 401(k)
• Employee Stock Purchase Plan
• Training & Professional Development