Public Relations Manager - Sports

New York City, NY (On-site)

$120K/yr – $180K/yrSenior Level5+ years expFull time

Posted 7 days ago

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Job Summary

Own DAZN's North America regional PR program, driving strategy, media relationships, and proactive/reactive outreach to protect and grow DAZN's reputation.

  • Lead regional PR strategy and media relations across North America
  • Build and maintain relationships with regional and national reporters

Job Description

Responsibilities

  • Design and deliver DAZN’s Regional Sports PR strategy in North America.
  • Ensure all signings and announcements achieve maximum coverage and impact and contribute to DAZN’s growing reputation among relevant audiences.
  • Work closely with sports teams to ensure DAZN’s narrative is effectively communicated and understood by their fans and partners.
  • Build solid relationships with local media in all relevant regions as well as key national media and ensure that DAZN’s narrative is well understood (sports, tech, and business media).
  • Maintain face-to-face relationships in all relevant regions, which will require flexibility for regular travel.
  • Craft impactful stories that drive awareness, engagement, and credibility.
  • Design and deliver impactful events to enhance relationships and understanding of DAZN
  • Create and execute a well-thought through calendar of speaking opportunities for DAZN spokespeople which makes best use of their time
  • Handle reactive and proactive media relations
  • Represent DAZN at events and meetings.

Requirements

  • 5+ years of relevant experience in Consumer PR, media relations or consumer journalism with a solid understanding of PR and media relations at a regional / local level
  • Good knowledge and understanding of basketball, hockey, streaming and entertainment
  • Strong press relationships with writers, editors and outlets covering the sports, tech, and entertainment sectors and proven experience of building new relationships.
  • Expertise in consumer and digital media storytelling.
  • Excellent writing, editing, and media pitching skills.
  • Experience of managing PR agencies to goals and budget.
  • Calm under pressure, strategic in a fast-paced setting.
DAZN logo

DAZN

We are DAZN. We are innovators, game-changers and pioneers. Together, we bring ambition to life.We are the digital leader in global sports media. We are home to the world’s largest, fastest-growing sports streaming service. We're using world-class technology to revolutionise the industry.As part of our team you'll have the opportunity to make your mark and the power to make change happen. We're doing things no-one has done before, giving fans and customers access to sport anytime, anywhere.For us, it's all about Limitless Ambition - never settling, always restless, always wanting more for our customers. We're growing fast and have made a big impact so far, and that's just the beginning. There's so much we can do. Working with us is exciting, empowering and truly global. We are committed to fostering an inclusive environment, both inside and outside of our walls, that values equality and diversity. A place where everyone can contribute at the highest level and have their voices heard. For us, this means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.If you’d like to include a cover letter with your application, that’s fine. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience. Our aim is to make our hiring processes as accessible for everyone as possible. We will do our best to accommodate adjustments for interviews. If you're ambitious, inventive, passionate, brave and supportive, then you're the kind of person who's going to enjoy life at DAZN.We look forward to hearing from you!

Founded in 2015
London, England, GBR
3.8K employees (1,007 in marketing)

Traffic Signals

Monthly Visitors
275.7K
Traffic Source Mix
Search
52.2%
Direct
30.5%
Referral
11.4%
Social
4.9%
Paid
0.7%

Headcount Trend

Current headcount: ~3.8K

Marketing Team

Marketing Team Size
755 (20% of company)
Median Career Experience
12 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
4

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