Public Relations Manager

New York, USA (On-site)

$94K/yr - $138K/yr (Est.)Senior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive North America PR and partnerships for Farrow & Ball, aligning with global strategy and leading agency, influencer, and VIP programs.

  • Must-have: 7+ years in PR/brand marketing with interiors or luxury, plus agency management
  • Standout: Proven influencer/partnership program execution and North American media reach
  • Standout: Cross-functional collaboration across Marketing, Brand, Retail, and Digital

Job Description

Drive North America PR and partnerships for Farrow & Ball, aligning with global strategy and leading agency, influencer, and VIP programs.

  • Lead the development and delivery of the North America PR strategy in line with global brand and communications objectives
  • Manage and mentor the North America PR agency, setting clear priorities, KPIs, and ways of working
  • Ensure product launches, collections, and global campaigns are successfully landed in the North American earned media landscape
  • Review, challenge, and optimize agency output to ensure quality, relevance, and impact across design, lifestyle, and broader consumer media
  • Oversee press materials, messaging, reporting, and measurement, ensuring consistency with global brand tone of voice
  • Identify, develop, and lead strategic partnerships with brands, cultural institutions, designers, and creative talent
  • Build long-term, mutually beneficial relationships with VIPs, tastemakers, and industry leaders
  • Collaborate closely with internal teams (Marketing, Brand, Retail, Trade, and Digital) to ensure partnerships are integrated
  • Own the North America influencer and tastemaker strategy, with a focus on quality, relevance, and authentic brand alignment
  • Identify priority creators and opinion leaders across interiors, architecture, lifestyle, and culture

    Requirements

    • 7+ years’ experience in PR, communications, partnerships, or brand marketing, preferably within interiors, luxury, design, fashion, or lifestyle
    • Proven experience managing PR agencies and external partners
    • Strong track record of developing and executing influencer and partnership strategies
    • Deep understanding of the North American media, influencer, and cultural landscape
    • Exceptional relationship-building skills, with the confidence to engage senior stakeholders and high-profile partners
    • Strategic thinker with strong commercial and brand acumen
    • Highly organised, proactive, and comfortable managing multiple workstreams simultaneously

    Preferred

    • Approachable, credible, and confident brand ambassador
    • Strategic, curious, and ideas-led, with strong attention to detail
    • Proactive and results-driven, with a bias for action
    • Collaborative and generous team player
    • Comfortable navigating ambiguity and working in a fast-paced, evolving environment
    • Takes ownership and accountability for delivering excellence

    Benefits

    • A competitive base salary, reviewed annually based on individual performance
    • Eligible for a performance-based bonus scheme
    • 15 days PTO increasing with tenure, plus floating holidays
    • 401K scheme matched by F&B
    • Generous staff discount on F&B products
    • Employee Assistance Program with 24/7 support
    • Company Sick Pay
    • Healthcare, Dental & Vision
    Farrow & Ball logo

    Farrow & Ball

    Here at Farrow & Ball, we're dedicated to creating a range of richly pigmented paints and handcrafted wallpapers, using only the highest-quality ingredients.Still rooted in Dorset, England, our palette is available in a full range of high-performance interior and exterior finishes. Deepening from subtle neutrals to dark inky hues, our paint is blended with up to five pigments for an extraordinary depth of colour.It’s also here that we craft each roll of our wallpaper with Farrow & Ball paint and responsibly sourced paper. Our traditional printing methods give an exquisitely tactile, almost three-dimensional finish as you seamlessly combine paint and paper in the same space.It began in 1946 with local pioneers John Farrow and Richard Ball. Our founders were groundbreaking in their pursuit of only the finest quality ingredients. From then on, our laboratory forged cutting-edge methods for testing the exceptional colour and performance of our paint finishes. Today the unique Farrow & Ball look transforms modern and traditional homes, large and small, inside and out, around the world. Even with more than 60 showrooms worldwide and a global network of stockists, we’ve never forgotten our local Dorset roots.

    Founded in 1946
    Wimborne Minster, England, GBR
    383 employees (84 in marketing)

    Traffic Signals

    Monthly Visitors
    1.9M
    Monthly Google Ads Budget
    $6.7K
    Traffic Source Mix
    Search
    48.6%
    Direct
    44.7%
    Referral
    3.4%
    Social
    2%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~383

    Marketing Team

    Marketing Team Size
    28 (7% of company)
    Median Career Experience
    10 years
    Median Tenure
    3.1 years

    Recent News