Responsibilities

• Serve as the primary day-to-day PR lead for assigned FVH brands.
• Develop and maintain relationships with local, regional and national journalists, editors, producers and other relevant media contacts across food, beverage, hospitality, lifestyle, travel, business and related categories.
• Proactively identify and pitch opportunities including: Restaurant and chef features; New restaurant openings; Television and broadcast segments; Food and beverage stories; Seasonal and trend-based stories; Restaurant roundups and dining guides; Local and national lists; Business and hospitality coverage; Podcasts; Interviews; Speaking engagements and appearances.
• Respond quickly to inbound media opportunities and coordinate interviews, assets, restaurant access, scheduling and spokesperson availability.
• Maintain an active pipeline of pitches and opportunities rather than relying solely on incoming requests.
• Lead PR execution surrounding new restaurant openings, new locations and significant brand announcements.
• Build and manage PR timelines in coordination with the broader FVH opening strategy.
• Coordinate media previews, interviews, VIP and media events, chef appearances and opening coverage.
• Work cross-functionally with Marketing, Operations, Culinary and Beverage to ensure information, photography, menus, biographies and other required assets are accurate and available ahead of deadlines.
• Continue developing stories and media opportunities after the restaurant opens, rather than treating opening coverage as the completion of the PR cycle.

Requirements

• 3+ years of public relations, media relations or communications experience, with restaurant, hospitality, food and beverage or lifestyle experience strongly preferred
• Experience managing multiple brands, accounts, clients or markets simultaneously
• Strong understanding of earned media and what makes a compelling story or pitch
• Demonstrated ability to develop and maintain media relationships
• Excellent written and verbal communication skills
• Experience coordinating interviews, media appearances and events
• Experience working with influencers and creators
• Strong understanding of restaurant openings, events and hospitality PR
• Ability to identify proactive opportunities rather than relying solely on incoming requests
• Strong organizational and project-management skills with the ability to manage multiple deadlines and shifting priorities simultaneously

Preferred

• Experience identifying opportunities for awards, best-of lists, restaurant roundups, dining guides, chef recognition, industry honors
• Community partnerships and charitable initiatives experience is a plus

Benefits

• Health insurance employer contribution
• Paid time off following one year of employment
• Flexibility in managing your daily schedule and workload
• Exposure to and experience across a growing portfolio of restaurant and hospitality brands