Public Relations Manager

New York City, NY (On-site)

$70K/yr – $80K/yrManager5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own media relations and VIP/celebrity PR across US and global markets, driving placements, coverage quality, and timely storytelling for seasonal launches.

  • Manage daily press outreach to editors, stylists, producers, and influencers to secure placements and story opportunities.
  • Coordinate sample trafficking, gifting, and showroom logistics to support press needs and red carpet activities.
  • Track editorial placements, compile weekly to seasonal reports, and align with the global PR strategy and brand events.

Job Description

  • The Public Relations Manager will report to the PR Director and will develop and maintain relationships with media, work on VIP dressing and compile reports outlining the departments activity.
  • Support daily communication with editors, stylists, producers, and freelance writers.
  • Maintain and update comprehensive media lists across fashion, lifestyle, business, beauty, and entertainment.
  • Coordinate sample requests, editorial pulls, and returns through the PR showroom.
  • Track and monitor editorial placements across print, digital, television, podcasts, and newsletters.
  • Assist in writing press releases, media alerts, market pitches, and briefing documents.
  • Compile weekly, monthly, and seasonal press coverage reports.
  • Support the PR Director to execute ALICE+OLIVIA’s US and Global PR strategy including promoting new season collections, product launches, researching market trends and identifying coverage opportunities and pitching stories to press.
  • Outreach daily to stylists for celebrity and VIP loans and gifting
  • Coordinate celebrity and VIP product requests.
ALICE + OLIVIA logo

ALICE + OLIVIA

2.5 Glassdoor

ABOUT ALICE + OLIVIA BY STACEY BENDET: Launched in 2002, alice + olivia by Stacey Bendet is a brand that allows customers to express their personal style. With clothing that juxtaposes the whimsical and flirty with the sexy and sophisticated, a+o epitomizes the personality and perspective of its founder, Stacey Bendet. The brand was born from Stacey’s personal quest to create the perfect pair of pants, and has since grown into a full lifestyle collection including ready-to-wear, gowns, shoes, handbags accessories, and eyewear. The brand is a Hollywood favorite with celebrity fans including Gwyneth Paltrow, Sarah Jessica Parker, Michelle Obama, Jessica Alba, and Kourtney Kardashian. alice + olivia by Stacey Bendet is available at the brand’s thirty-five free-standing boutiques located in New York, Los Angeles, Atlanta, Boston, Chicago, Dallas, East Hampton, Greenwich, Houston, Malibu, Manhasset, Miami, Orange County, San Francisco, Southampton, Washington D.C., Hong Kong, Tokyo, Kuwait, Dubai, Singapore, Shanghai, Doha, Taipei, Macau, Chengdu, Bangkok, and at aliceandolivia.com. alice + olivia is also available at over 800 select department and specialty stores worldwide, including Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Net-a-Porter, Lane Crawford, Isetan, Hankyu, Harvey Nichols, Harrods, and Galeries Lafayette.

Founded in 2002
New York, New York, USA
585 employees (161 in marketing)
23% recommend to a friend
26% CEO approval

Traffic Signals

Monthly Visitors
418.2K
Monthly Google Ads Budget
$362.9K
Traffic Source Mix
Search
36.1%
Direct
54.2%
Referral
4.2%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~586

Marketing Team

Marketing Team Size
60 (10% of company)
Median Career Experience
9 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
2

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