Public Relations Coordinator

Responsibilities

• Drafting and sending compelling media pitches to secure earned media coverage for clients
• Researching journalists, editors, producers, and relevant media opportunities
• Building, maintaining, and updating targeted media lists
• Managing influencer outreach and podcast pitching
• Supporting the planning and execution of PR campaigns across multiple client accounts
• Tracking media coverage, monitoring campaign results, and contributing to client reporting
• Participating in brainstorms and bringing fresh ideas, story angles, and creative opportunities to the table
• Keeping projects organized, communicating updates, and ensuring deadlines are met

Requirements

• Previous experience in public relations, media relations, communications, or a related field
• Strong writing skills (like... you actually LOVE writing)
• Experience researching media contacts, developing story angles, and crafting compelling pitches
• Organized, detail-oriented, and able to manage multiple projects and deadlines
• Chronically online and aware of TikTok trends, emerging platforms, and what’s happening in the media
• Self-starter energy; you don’t wait to be told what to do
• Comfortable working independently while collaborating with a small, fast-moving team
• Open to feedback, adaptable, and always looking for ways to improve

Preferred

• Have used tools like Muck Rack, Cision, or Prowly
• Have existing media relationships or experience securing earned media coverage
• Have worked with an agency or managed multiple client accounts
• Have experience with influencer campaigns, podcast pitching, or brand partnerships