Responsibilities

• Overseeing efforts of the account support team (Intern, AC, SAE, etc.)
• Developing leadership/mentoring skills
• Understanding the focus and needs of the clients; anticipating client needs in advance
• Identifying hot topics for the client and monitoring trends -- proactively initiating coverage of them
• Scanning assigned publications daily, clipping pertinent articles and circulating to the team and client
• Understanding clients’ products/positioning
• Initiating, preparing for and attending client meetings
• Writing a variety of materials including timelines, press releases, media alerts, photo captions, client memos, pitch letters, status reports, gossip items, etc.
• Pitching the media without supervision
• Supporting and coordinating press tour logistics

Requirements

• 1- 2 years minimum experience in public relations
• BA/BS Degree
• Requires strong written and verbal communication skills and attention to detail.
• Ability to prioritize while simultaneously working on numerous projects
• Excellent interpersonal and communication skills
• Detail oriented and results driven
• Ability to spot trends and integrate into PR efforts to keep accounts current in the media