Public Relations Account Executive (Emerging Tech / AI)

San Francisco, CA (Remote)

$50K/yr – $65K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Drive strategic PR programs for technology-focused clients by shaping media narratives, guiding executive counsel, and coordinating cross-functional teams to deliver high-impact campaigns and new business opportunities.

  • Own client storytelling: build media and influencer relationships, craft pitches, press releases, and speaker submissions to secure coverage and announcements.
  • Coordinate programs across teams, monitor industry trends, and translate client business context into differentiated PR strategies and timely campaigns.
  • Contribute to new business and oversee junior staff while ensuring productive, billable project delivery.

Job Description

Responsibilities

  • Develop and maintain strong industry relationships with media, analysts, and other influencers
  • Deliver high-visibility wins for your clients through pitching and securing media opportunities, writing (media pitches, press releases, and speaker submissions) as well as coordinating tours and campaigns
  • Demonstrate strong strategic skills and the ability to interact effectively with client executives, consistently demonstrating understanding of client business, market, and competitive situation
  • Knowledgeable counsel and make recommendations to clients on matters relating to your programs
  • Develop strategy and execute action plans to support client announcements and initiatives; display good judgment when making decisions related to client initiatives and accounts
  • Understand and follow major industry trends affecting clients, the events driving news cycles, and demonstrate the ability to proactively exploit them on behalf of clients
  • Effectively coordinate and work both up and down within teams
  • Contribute to new business pitches through research, brainstorming and program creation; effectively present at new business meetings and pitches as appropriate
  • Actively manage productivity and find ways to make tangible agency contributions
  • Manage junior staff and consultants on project deliverables
Sparkpr logo

Sparkpr

From startups to Fortune 1,000 members, Sparkpr specializes in helping technology focused and innovation minded companies transform their brands by bringing powerful narratives to life through public relations and integrated marketing programs. The agency’s full suite of services includes content and social development, programmatic distribution and other forms of paid media, and data-driven insights to inform strategic planning and measure go to market plans. Sparkpr also provides comprehensive strategic communications & marketing services for blockchain and cryptocurrency leaders through its Sparkchain division. From guiding successful token sales to growing companies post-ICO, Spark has emerged as the preferred partner for these highly specialized services across the globe.Sparkpr has worked with clients ranging from innovative startups to industry leaders, including eBay, Electronic Arts, Flickr, Mozilla.org, Nokia, NVIDIA, Skype, The Economist, Trulia, Verizon, Visa, Walmart Labs, and Yahoo!. Many of Spark’s startup clients successfully exit through acquisitions or go public through IPO. Sparkpr was honored by Business Intelligence Group as a Best Place to Work in 2016. Spark was also honored as the Public Relations Agency of the Year by PR World in 2017. Spark’s work has been recognized through the Grand Prize for Best Media Relations Campaign of the Year by Bulldog Reporter in 2017. Previous awards include Bulldog Reporter’s Awards for Best New Product Launch and Best General Business Campaign as well as SABRE Awards for Software and Services.

Founded in 1999
San Francisco, California, USA
65 employees (17 in marketing)

Traffic Signals

Monthly Visitors
5.3K
Monthly Google Ads Budget
$8.2K
Traffic Source Mix
Search
31.3%
Direct
47%
Referral
7%
Social
13%
Paid
1.4%

Headcount Trend

Current headcount: ~65

Marketing Team

Marketing Team Size
16 (25% of company)
Median Career Experience
22 years
Median Tenure
2.8 years