Public Relations Account Director

New York City, NY (Remote)

$110K/yr – $160K/yrSenior Level7+ years expFull time

Posted 5 hrs ago

Job Summary

Own and steer high-impact PR programs for demanding clients, guiding messaging, media relations, crisis response, and leadership development across global campaigns.

  • Lead client counsel and media strategy
  • Develop and nurture influential media relationships

Job Description

Responsibilities

  • Translate client business needs into PR action with compelling messaging and strategies that excite and invigorate clients.
  • Guide the creation, editing, and standards of client press materials, messaging, and strategic plans.
  • Provide strategic counsel to ambitious, challenging, and technical clients.
  • Oversee the planning and successful execution of highly impactful PR campaigns.
  • Provide counsel and strategy for branding and reputation management; embrace and understand the principles of global media relations.
  • Direct crisis communications response for clients.
  • Demonstrate commitment to industry, agency, and clients by mastering industry knowledge and understanding clients’ businesses.
  • Develop and maintain relationships with influential media to secure and grow coverage. Be an escalation point for high-stakes, high-value media opportunities and editor-level interactions on behalf of clients.
  • Conduct meetings with clients and new business.
  • Lead productive internal training and external client strategy workshops, including messaging and narrative development sessions and media training.

Requirements

  • 7-9 years of recent PR agency experience conducting media relations.
  • Exceptional written and verbal communication skills.
  • Knowledge of fintech and/or financial services sectors preferred.
  • Demonstrated ability to think strategically and to identify opportunities for clients.
  • Excellent knowledge of the media landscape.
  • Ability to communicate clearly and transfer complex information in a concise and clear form.
  • Ability to prioritize and plan effectively.
  • Strong attention to detail.
  • Accomplished workshop facilitator.
  • Crisis communications experience preferred.
Wachsman logo

Wachsman

3.0 Glassdoor

Wachsman is a leading strategy and communications firm advising the most advanced companies in technology and financial services.

Founded in 2015
New York, New York, USA
110 employees (18 in marketing)
0% recommend to a friend
0% CEO approval

Salaries

Posted range

$110K/yr – $160K/yr

Taken straight from the job posting.

See all Wachsman salaries

Marketing Team

Marketing Team Size
18 (16% of company)
Median Tenure
7.4 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
7.1K
Monthly Google Ads Budget
$920

Headcount Trend

Current headcount: ~110

Recent News

Wachsman logo

Public Relations Account Director

Wachsman · New York City, NY · Remote