PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE) - GDM (GRAY MEDIA GROUP)

Brookhaven, GA (Remote)

$44K/yr – $55K/yrMid Level3+ years expFull time

Posted 14 hrs ago

Job Summary

Own programmatic ad operations workflows, optimize DSP campaigns, monitor pacing and performance, and support cross-team training and communications.

  • Lead DSP buy-side activities and KPI-driven optimizations
  • Collaborate with clients and internal teams on performance insights and processes

Job Description

Responsibilities

  • Displays advanced knowledge of DSP platforms and features. TTD experience preferred.
  • Effectively monitor pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements
  • Suggest optimization and budget strategies according to key performance indicators and internal reporting.
  • Constantly monitor and manage programmatic build/revision/QA/Comments queue. While prioritizing Premier clients, expected to help with all stages of queues, including builds when needed.
  • Expected to have minimal errors on basic build setups
  • Helps team members with troubleshooting and communication
  • Actively participates in team meetings and Slack conversations.
  • Displays excellent internal and external communication skills and is effective in helping clients and internal stakeholders understand processes and performance.
  • Actively contributes to the development of training documents and new hire trainings for both Ad Ops and Sales teams.
  • Other Duties as assigned

Requirements

  • 3-5 years in buy-side programmatic digital marketing experience, including daily work in a DSP.
  • Excel power user (pivot tables, VLOOKUP, INDEX MATCH, charts, etc
  • Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager.
  • Data visualization and first-party data activation experience.
  • Team Player
  • Thrives in a high-volume, fast-paced environment
  • Ability to meet multiple deadlines in a deadline-driven environment
  • Handles change easily.

Benefits

  • Comprehensive Medical(Rx), Dental and Vision Coverage
  • Health Savings Account with Company contributions
  • Flexible Spending Account
  • Employer-paid life and disability benefits
  • Paid parental leave benefits
  • Adoption and Surrogacy Benefits
  • 401(k) Plan, including matching and profit-sharing contributions
  • Employee Assistance Program
  • Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
  • Paid Time Off, including Relocation PTO
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FOX Carolina News

Your source for local breaking news, weather, traffic, sports, crime and getting answers in Greenville, Anderson, Spartanburg, and Pickens, SC. WHNS-TV FOX Carolina is market 37 with 940,000 Households.

Founded in 1978
USA
112 employees (84 in marketing)

Salaries

Posted range

$44K/yr – $55K/yr

Taken straight from the job posting.

See all FOX Carolina News salaries

Marketing Team

Marketing Team Size
58 (52% of company)
Median Career Experience
8 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
2.7M
Traffic Source Mix
Search
32.6%
Direct
44.5%
Referral
4%
Social
18.6%
Paid
0.2%

Headcount Trend

Current headcount: ~112

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PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE) - GDM (GRAY MEDIA GROUP)

FOX Carolina News · Brookhaven, GA · Remote