Responsibilities

• Lead Writer & Voice of the Team — Serve as the team's primary writer, crafting articles, talking points, briefing documents, go-to-market plans, runs of show, and executive communications for brand programs, events, and activations. (Insist on the Highest Standards)
• Partnership Strategy & Execution — Develop and execute partnership strategies that expand the reach and impact of Whole Foods Market's experiential and storytelling programs, thinking beyond conventional retail partnerships. (Think Big; Bias for Action)
• Partner Identification & Evaluation — Identify, evaluate, and secure collaboration partners — including mission-aligned brands, culinary and cultural organizations, media platforms, creative voices, and suppliers. You are applying high judgment to ensure every partnership aligns with our brand, standards, and values. (Customer Obsession; Have Backbone, Disagree and Commit)
• Narrative Development — Build compelling partnership narratives that translate food culture, sourcing standards, and community impact into persuasive, insight-driven stories that earn trust with internal and external audiences. (Earn Trust; Learn and Be Curious)
• Cross-Functional Activation — Responsible for go-to-market strategy, planning and execution of integrated marketing programs and partnerships across brand and product. Collaborate across Sustainability, Quality Standards, PR, Social, Culinary, Merchandising, and Private Label teams to activate partnerships that are purposeful and on-brand, removing barriers and driving alignment without direct authority. (Deliver Results; Earn Trust)
• End-to-End Storytelling — Own creative storytelling from concept through activation, ensuring every partnership reflects our values, elevates our suppliers, and strengthens brand identity with no compromises on quality. (Ownership; Insist on the Highest Standards)
• Experiential Integration — Support experiential programming by integrating partnerships into immersive moments that inspire Team Members, customers, and communities. (Customer Obsession; Deliver Results)
• Measurement & Optimization — Define and track success metrics using data and insights to measure partnership impact across brand perception, community value, sentiment, engagement, and business alignment. (Dive Deep; Deliver Results)
• Cultural Relevance — Stay ahead of food, culture, and sustainability trends, proactively identifying opportunities for Whole Foods Market to show up meaningfully and authentically. (Learn and Be Curious; Think Big)

Requirements

• 5+ years of program or project management experience
• Experience using data and metrics to determine and drive improvements
• Experience working cross functionally with tech and non-tech teams
• Demonstrated excellence in writing across multiple formats: articles, executive communications, briefing documents, go-to-market plans, and marketing copy
• Experience developing and managing external partnerships or collaborations with brands, organizations, or media platforms
• Experience working cross-functionally across marketing, communications, and/or merchandising teams
• Track record of taking projects from concept through execution with minimal oversight
• Strong verbal communication and presentation skills, including comfort presenting to senior leadership and external partners
• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field

Preferred

• Background in journalism, editorial, or professional writing
• Experience in food, grocery, CPG, or lifestyle brand marketing
• Demonstrated knowledge of food systems, sourcing, sustainability, and community-building
• Experience developing experiential or event-based partnerships
• Familiarity with brand measurement frameworks, including sentiment analysis and engagement metrics
• Experience working within a mission-driven or values-led brand
• Comfort operating in a fast-paced, ambiguous environment where priorities shift and creative problem-solving is essential

Benefits

• Health insurance (medical, dental, vision, prescription)
• Basic Life & AD&D insurance and option for Supplemental life plans
• EAP, Mental Health Support, Medical Advice Line
• Flexible Spending Accounts
• Adoption and Surrogacy Reimbursement coverage
• 401(k) matching
• Paid time off
• Parental leave