Program Lead, Creative X Program Management

Burlingame, CA (On-site)

$145K/yr – $205K/yrSenior Level8+ years expFull time

Posted 5 days ago

Job Summary

Own and drive strategic, cross-functional creative programs from planning through execution, aligning brand strategies with business goals and leading external partner collaborations.

  • Program planning and governance across internal teams and external partners
  • Creative program development and cross-functional collaboration
  • Stakeholder communication, risk management, and budget/resource oversight

Job Description

Responsibilities

  • Planning
  • Understand the overall company brand strategy, the various product-specific brand strategies, and how they all connect to the business
  • Influence Marketing GTM plans to develop and implement creative programs, ensuring alignment with company/business objectives and strategic/creative direction
  • Plan and prioritize projects and coordinate resourcing needs for all programs based on impact, business objectives, and team availability
  • Effectively lobby and win support for new, innovative initiatives and/or ways of working
  • Partnership
  • Build and maintain strong relationships with internal (Creative X, Marketing, Product) and external (EssilorLuxottica, agencies, partnerships) stakeholders
  • Consult with cross-functional teams as the creative SME across initiatives and to share creative best practices
  • Manage relationships with external agencies globally, ensuring they meet contractual requirements and deliver high-quality products or services
  • Clearly and concisely communicate the program's status, risks, and issues to stakeholders

Requirements

  • 8+ years of experience in program/project management at a creative/design agency and/or in-house brand/marketing team
  • Proven track record of building creative programs that have demonstrably impacted a brand's trajectory
  • Excellent written and verbal communication skills, with the ability to present information clearly and concisely
  • Ability to lead and motivate teams, build consensus, and manage conflicts
  • Experience working autonomously in a fast-paced, ambiguous environment, managing stakeholder dynamics in a large, matrixed organization
  • Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
  • Understanding and use of AI tool capabilities and limitations, demonstrated through professional or self-directed experience
  • Judgment in the use of AI in creative work. Knowing when to use it, when to rely on traditional tools, and how to edit/refine AI-assisted work to reach a high-quality final output
  • Experience actively seeking out new AI knowledge and skills; understanding of how AI is reshaping work and experimenting with emerging AI technologies
  • Highly organized and process-oriented

Preferred

  • Experience exploring and adopting emerging platforms and technologies, and experience in creating new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc
  • Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
  • Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
  • Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
  • Brand management or brand strategy experience
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Salaries

Posted range

$145K/yr – $205K/yr

Taken straight from the job posting.

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Program Lead, Creative X Program Management

Meta · Burlingame, CA · On-site