Program Lead, Creative X Program Management
Burlingame, CA (On-site)
Posted 5 days ago
Job Summary
Own and drive strategic, cross-functional creative programs from planning through execution, aligning brand strategies with business goals and leading external partner collaborations.
- Program planning and governance across internal teams and external partners
- Creative program development and cross-functional collaboration
- Stakeholder communication, risk management, and budget/resource oversight
Job Description
Responsibilities
- Planning
- Understand the overall company brand strategy, the various product-specific brand strategies, and how they all connect to the business
- Influence Marketing GTM plans to develop and implement creative programs, ensuring alignment with company/business objectives and strategic/creative direction
- Plan and prioritize projects and coordinate resourcing needs for all programs based on impact, business objectives, and team availability
- Effectively lobby and win support for new, innovative initiatives and/or ways of working
- Partnership
- Build and maintain strong relationships with internal (Creative X, Marketing, Product) and external (EssilorLuxottica, agencies, partnerships) stakeholders
- Consult with cross-functional teams as the creative SME across initiatives and to share creative best practices
- Manage relationships with external agencies globally, ensuring they meet contractual requirements and deliver high-quality products or services
- Clearly and concisely communicate the program's status, risks, and issues to stakeholders
Requirements
- 8+ years of experience in program/project management at a creative/design agency and/or in-house brand/marketing team
- Proven track record of building creative programs that have demonstrably impacted a brand's trajectory
- Excellent written and verbal communication skills, with the ability to present information clearly and concisely
- Ability to lead and motivate teams, build consensus, and manage conflicts
- Experience working autonomously in a fast-paced, ambiguous environment, managing stakeholder dynamics in a large, matrixed organization
- Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
- Understanding and use of AI tool capabilities and limitations, demonstrated through professional or self-directed experience
- Judgment in the use of AI in creative work. Knowing when to use it, when to rely on traditional tools, and how to edit/refine AI-assisted work to reach a high-quality final output
- Experience actively seeking out new AI knowledge and skills; understanding of how AI is reshaping work and experimenting with emerging AI technologies
- Highly organized and process-oriented
Preferred
- Experience exploring and adopting emerging platforms and technologies, and experience in creating new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc
- Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
- Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
- Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
- Brand management or brand strategy experience
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Salaries
Posted range
$145K/yr – $205K/yr
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