Product Strategy and Growth Marketer

Austin, TX (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the growth engine across multiple brands by turning audience insight into fast, market-ready products and coordinated launches that maximize lifetime value.

  • Growth Strategy & Portfolio Ownership: align brand messaging, funnels, and cross-sell flows for multiple properties to drive scaled, repeatable growth.
  • Market Insight & Product/Go-To-Market Execution: translate audience pain points into viable product ideas and manage end-to-end launches and campaigns.
  • Growth Analytics & Creative Collaboration: own funnel metrics and conversion optimization while guiding creative assets to maximize performance.

Job Description

Own the growth engine across three brands by aligning messaging, funnels, and cross-sell opportunities with fast, data-driven launches and tight audience insight.

  • Growth Strategy & Portfolio Ownership: manage brand messaging, funnels, and growth loops for Calebhammer.com, Master Your Money, and Dollarwise.
  • Market Insight & Product/Go-To-Market Execution: identify audience gaps, ideate products, and oversee full launch lifecycle and campaigns.
  • Growth Analytics & Creative Collaboration: own funnel metrics, drive cross-sell programs, and work with creative to convert viewers into customers.
Hammer Media logo

Hammer Media

Caleb Hammer is having the conversations that he wishes someone had with him over a decade ago. We also offer products to increase financial education in people's lives.

Founded in 2022
Austin, Texas, USA
33 employees (18 in marketing)

Traffic Signals

Monthly Visitors
363.5K
Traffic Source Mix
Search
37.3%
Direct
40.2%
Referral
4.2%
Social
17.7%
Paid
0.5%

Headcount Trend

Current headcount: ~34

Marketing Team

Marketing Team Size
14 (42% of company)
Median Career Experience
4 years
Median Tenure
1.9 years