Responsibilities

• The Product Marketing Manager (PMM) drives the articulation, positioning, and adoption of Rivet’s solutions across aerospace, defense, and industrial markets.
• The PMM is responsible for shaping how Rivet shows up to customers and partners. This includes developing solution positioning, building go-to-market (GTM) strategies, and executing campaigns that drive awareness, engagement, and adoption. The role requires strong intuition for customer needs, the ability to distill technical systems into tangible value, and a bias toward action in ambiguous, fast-moving environments.
• As a cross-functional partner, the PMM collaborates closely with engineering, implementation, and commercial teams to ensure consistency between what we build, what we say, and what customers experience. This role also plays a key part in enabling internal teams—ensuring everyone at Rivet can clearly communicate our solutions and their impact.
• At Rivet, the PMM is uniquely positioned to shape how frontier technology is understood, adopted, and scaled across some of the most demanding industries in the world.
• Role Objectives
• - Develop and refine solution positioning, messaging, and narratives for Rivet’s core offerings across aerospace, defense, and industrial markets
• - Design and execute growth- and adoption-focused campaigns with government and commercial customers
• - Build and operationalize GTM playbooks in partnership with industry and technology partners
• - Create business cases and launch strategies for new product extensions, capabilities, and market expansions
• - Own or contribute to key solution and brand communication channels, including website, social, events, and field-facing materials
• - Partner with Deployment Strategists and commercial teams to ensure consistency between marketed solutions and delivered outcomes
• - Support business development efforts through compelling solution narratives, collateral, and proposal inputs
• - Enable internal teams with clear, scalable materials that improve company-wide understanding of Rivet solutions
• - Continuously gather market, customer, and competitive insights to refine positioning and identify new growth opportunities

Requirements

• 5+ years in solutions marketing, product marketing, or GTM roles for complex technical products or platforms
• Experience in aerospace, defense, advanced manufacturing, or adjacent deep-tech industries strongly preferred
• Demonstrated ability to translate technical systems into clear, differentiated customer value propositions
• Experience building and executing GTM strategies, campaigns, or product launches
• Strong written, verbal, and visual communication skills, with experience creating customer-facing content and narratives
• Experience working cross-functionally with engineering, sales, and customer-facing teams
• Familiarity with government and/or enterprise procurement environments is a plus
• Ability to operate independently in ambiguous environments and drive initiatives from concept to execution
• Willingness to travel up to ~25% as needed to engage with customers, partners, and internal teams
• This position requires U.S. citizenship due to contract obligations; must have ability to be cleared

Benefits

• Eligible employees also receive a competitive benefits package, including unlimited PTO.