Product Marketing Manager

Austin, TX (Hybrid)

$101K/yr – $149K/yrMid Level2+ years expFull time

Posted 7 days ago

Job Summary

Own and drive go-to-market for mid- and major-launch programs, shaping messaging, collateral, and enablement while coordinating with product, sales, and demand gen.

  • Plan end-to-end launches for mid-tier products and lead major launches with readiness for sales and customers
  • Collaborate on messaging, positioning, and naming with product to land clear value
  • Develop collateral, video scripts, and enablement to accelerate close and adoption

Job Description

Responsibilities

  • Plan and run launches for mid-tier (P2) products end to end, and lead a major workstream on our biggest (P1) launches, so sales and customer teams are ready on launch day.
  • Shape messaging, positioning and naming with your product counterpart so technical capabilities land as clear value for both the buyer and the frontline technician.
  • Build the collateral, video scripts and enablement that help reps close faster and help customers adopt what we ship.
  • Partner with Demand Gen on campaign messaging and review what goes to market.
  • Use analytics tools, customer conversations and market research to understand buyers, and own an adoption goal, shared with your product counterpart, that we review every week.
  • Within six to twelve months, product, sales and marketing should see you as the person to ask about your products.
  • You'll have real autonomy to set strategy with your product counterpart and bring recommendations to your manager.
  • Your priorities will shift each quarter with what the business needs.

Requirements

  • 2–4 years in product marketing or a closely related role, such as sales enablement, sales or marketing
  • You've taken a product launch from plan to release and can tell us what worked and what didn't
  • You write clearly and present with confidence to sales, product and executive audiences
  • You've worked with go-to-market teams before and after the sale
  • You're comfortable getting hands-on in tools like Tableau, Databricks and Salesforce to check on customers and adoption
  • You see the whole picture: tell you one thing and you can map the many moving parts behind it
  • You welcome feedback, take accountability, and know when to push and when to agree and move on

Preferred

  • Background in manufacturing, industrial or other asset-intensive industries
  • Experience marketing B2B software or AI products

Benefits

  • Benefits differ by country. For roles in the United States, Autodesk’s benefits are described at benefits.autodesk.com . For roles in Canada and other countries, the plan differs on health coverage, retirement and leave, and your recruiter will walk you through it.

Salaries

Posted range

$101K/yr – $149K/yr

Taken straight from the job posting.

The middle of this range ($125K) is 5% above the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$120K/yr

Most pay falls between $101K and $145K. Based on 453 salaries.

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Product Marketing Manager

MaintainX (An Autodesk Company) · Austin, TX · Hybrid