Product Marketing Manager

San Francisco, CA (Hybrid)

$143K/yr – $209K/yrMid Level2+ years expFull time

Posted 6 days ago

Job Summary

Own end-to-end launches for mid-tier products and lead major workstreams for top launches, shaping messaging, enablement, and adoption with close collaboration across product, sales and marketing.

  • Own launches end to end
  • Define adoption goals with product
  • Align sales, marketing and product on strategy and execution

Job Description

Responsibilities

  • Plan and run launches for mid-tier (P2) products end to end, and lead a major workstream on our biggest (P1) launches, so sales and customer teams are ready on launch day.
  • Shape messaging, positioning and naming with your product counterpart so technical capabilities land as clear value for both the buyer and the frontline technician.
  • Build the collateral, video scripts and enablement that help reps close faster and help customers adopt what we ship.
  • Partner with Demand Gen on campaign messaging and review what goes to market.
  • Use analytics tools, customer conversations and market research to understand buyers, and own an adoption goal, shared with your product counterpart, that we review every week.
  • Within six to twelve months, product, sales and marketing should see you as the person to ask about your products. You'll have real autonomy to set strategy with your product counterpart and bring recommendations to your manager. Your priorities will shift each quarter with what the business needs.

Requirements

  • 2–4 years in product marketing or a closely related role, such as sales enablement, sales or marketing
  • You've taken a product launch from plan to release and can tell us what worked and what didn't
  • You write clearly and present with confidence to sales, product and executive audiences
  • You've worked with go-to-market teams before and after the sale
  • You're comfortable getting hands-on in tools like Tableau, Databricks and Salesforce to check on customers and adoption
  • You see the whole picture: tell you one thing and you can map the many moving parts behind it
  • You welcome feedback, take accountability, and know when to push and when to agree and move on

Preferred

  • Background in manufacturing, industrial or other asset-intensive industries
  • Experience marketing B2B software or AI products

Benefits

  • Benefits differ by country. For roles in the United States, Autodesk’s benefits are described at benefits.autodesk.com . For roles in Canada and other countries, the plan differs on health coverage, retirement and leave, and your recruiter will walk you through it.

Salaries

Posted range

$143K/yr – $209K/yr

Taken straight from the job posting.

Product Marketing Manager median pay in the United States

$119K/yr

Most pay falls between $101K and $145K. Based on 449 salaries.

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Product Marketing Manager

MaintainX (An Autodesk Company) · San Francisco, CA · Hybrid