Product Marketing Manager, Core and Artist, YouTube Marketing

San Bruno, CA (On-site)

$141K/yr – $205K/yrSenior Level6+ years expFull time

Posted 3 hrs ago

Job Summary

Own and drive go-to-market and product marketing initiatives across global teams, translating research into roadmaps and leading cross-functional programs.

  • Define and launch integrated GTM plans
  • Synthesize stakeholder feedback for leadership
  • Oversee agency partnerships and budgets

Job Description

Responsibilities

  • Develop comprehensive product marketing strategies and execute integrated Go-To-Market plans (from positioning to launch) to drive awareness and adoption.
  • Drive user research and market analysis to generate insights that shape product roadmaps and inform end-to-end marketing decisions.
  • Navigate complex stakeholder networks across global and regional teams to ensure a consistent brand and user experience.
  • Communicate strategic plans, campaign results, and key learnings to cross-functional partners and executive leadership.
  • Manage relationships, workflows, and budgets with external creative and research agencies to support key marketing work streams.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects

Preferred

  • Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
  • Ability to navigate ambiguity and develop insights-driven strategy, ideas, and recommendations with varying degrees of information.
  • Ability to build collaborative partnerships and influence effectively cross-functionally in a matrixed organization.
  • Excellent quantitative reasoning, creativity, analytical and strategic skills.
  • Excellent written and verbal communication skills.
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Google

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Founded in 1970
ZWE
29 employees (4 in marketing)

Salaries

Posted range

$141K/yr – $205K/yr

Taken straight from the job posting.

See all Google salaries

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
66

Traffic Signals

Monthly Visitors
83.9B
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~29