Product Marketing Associate - Business Banking

Brevard County, FL (On-site)

$67K/yr – $71K/yrEntry Level1+ years expFull time

Posted 7 days ago

Job Summary

Own and drive product marketing for a focused portfolio, shaping messaging, GTM plans, collateral, and enablement while coordinating research, digital campaigns, and sales training across partnerships.

  • Develop product messaging and go-to-market plans.
  • Collaborate with Digital Marketing and Sales to optimize channels and training materials.

Job Description

Responsibilities

  • Assist in developing and executing comprehensive product marketing strategies to drive awareness, adoption, and revenue growth for a smaller portfolio of products.
  • Support market research, competitor analysis, and customer surveys to gather insights and inform product positioning.
  • Support the development of product messaging, value propositions, and go-to-market plans for new and existing products.
  • Assist in the creation of marketing collateral such as product brochures, presentations, case studies, and sales enablement materials.
  • Coordinate with creative teams, agencies, and vendors to develop compelling marketing assets including digital assets, videos, infographics, and website content.
  • Work closely with the Digital Marketing team to optimize online channels for product promotion, including email campaigns, social media, and website content.
  • Monitor and analyze digital marketing performance metrics, providing insights for campaign optimization and improvement.
  • Support the sales team with the development of product training materials, sales scripts, and product demonstration materials.
  • Assist in organizing and participating in product training sessions for sales teams and external partners

Requirements

  • Associate’s Degree required preferably in Marketing/Advertising/Media or equivalent experience.
  • 1-4 years relevant experience in marketing/finance is required.

Benefits

  • Health & Wellness: Medical, dental, and vision insurance, plus an Employee Assistance Program.
  • Financial Perks: 401(k) match (5%), HSA match, and SCCU-paid insurance (short/long-term disability, life insurance).
  • Education Support: Tuition reimbursement after one year of service.
  • Generous Time Off: 20+ days of PTO, birthday PTO, and 11 federal holidays.
  • Exclusive Discounts: Lower rates on loans, credit cards, and no fee SCCU accounts!
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Space Coast Credit Union

Space Coast Credit Union (SCCU), is the 3rd largest credit union in Florida. Our business has been around for over 70 years, we have over 8 billion dollars in assets, and WE ARE GROWING!Our Members are our top priority and we stand behind our Brand Promise: Honest People, Trusted Products, Time Valued. We offer a rich benefits package and career advancement opportunities.https://www.sccu.com/

Founded in 1951
Melbourne, Florida, USA
813 employees

Salaries

Posted range

$67K/yr – $71K/yr

Taken straight from the job posting.

See all Space Coast Credit Union salaries

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$512.3K
Traffic Source Mix
Search
23.5%
Direct
73%
Referral
2.9%
Social
0.2%
Paid
0.4%

Headcount Trend

Current headcount: ~814

Recent News

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Product Marketing Associate - Business Banking

Space Coast Credit Union · Brevard County, FL · On-site