Product Associate — Employee Activation

USA (On-site)

$74K/yr – $111K/yrFull time

Posted 6 weeks ago

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Job Description

Background
Employers play a vital role in the health and well-being of their people, funding a significant portion of healthcare spending in the U.S. Costs continue to rise while outcomes and experiences lag, and employees struggle to navigate a maze of disconnected digital tools, providers, and benefits.
Levanto was born out of Baylor Scott & White Health (BSWH), the largest and most trusted not-for-profit health system in Texas. We’re building something rare: an integrated suite of digital health and hybrid care solutions that helps employers give their teams what they want – great care, personalized, integrated and accessible when & where they want it.
As an internal startup within the health system, the Levanto team enjoys unparalleled access to the executives at BSWH, major investors, and other cutting-edge startups across the industry. Entrepreneurial-minded candidates will find a challenging environment, a supportive team, and an opportunity to develop a broad skillset while affecting meaningful change in health care.
We are looking for people to join this exciting new team who are passionate problem solvers who want to develop and transform how customers access care.
Position Summary
The Product Associate will be a dual-role contributor on the Employee Activation team, responsible for both product delivery and marketing operations that drive enrollment into Levanto virtual care programs. Responsibilities may include roadmap execution, sprint management, data analysis, cross-functional coordination, campaign execution, push notification strategy, and/or channel performance analysis. The Product Associate will report to the Product Manager and will have high visibility with Customer Solutions leadership.
This is an exciting opportunity to join an innovative team at the intersection of digital health, product, and growth marketing — in an environment that rewards curiosity, analytical rigor, and bias toward action.
Salary
The pay range for this position is $35.58/hour ($74,006/year) for those with entry-level qualifications up to $53.60 ($111,488/year) for those highly experienced. The specific rate will depend upon the successful candidate's specific qualifications and prior experience.
Jobs To Be Done
  • Product Execution & Roadmap Delivery
    • Execute sprint goals aligned to the Employee Activation roadmap, communicating progress and blockers to leadership regularly
    • Participate in agile ceremonies and collaborate with engineering, design, and QA to develop features, write user stories, and define acceptance criteria
    • Manage the product backlog, triage incoming requests, and ensure prioritization reflects business objectives and activation targets
    • Own program initiatives end-to-end, coordinating across cross-functional partners (e.g., digital, operations, data engineering, clinical) to ensure seamless releases
    • Build and maintain detailed workflows that translate product strategy into executable delivery plans
    • Develop materials and communications to represent product decisions and release updates to stakeholders
  • Marketing Operations & Campaign Execution
    • Help plan and coordinate digital marketing campaigns (push notifications, in-app campaigns, etc) across employer groups to drive
    • enrollment into Levanto care programs
    • Support A/B testing design and execution for campaign messaging, managing variant setup and documentation of test conditions
    • Track campaign performance against activation KPIs and synthesize results into clear, actionable summaries
    • Manage employer-specific content customization workflows, including asset coordination with design and stakeholder approval
  • Analytics & Performance Monitoring
    • Pull, compile, and interpret product and marketing data using Amplitude and Azure Data Explorer (KQL) to track enrollment funnels, campaign performance, and feature adoption
    • Build and maintain dashboards and charts that surface key activation metrics — including eligibility form completion rates, enrollment conversions, and channel contribution
    • Proactively identify and escalate issues — from instrumentation gaps to funnel drop-off — with a clear point of view on root cause and recommended resolution
Preferred Candidate Profile
  • 2–4 years of professional experience in digital product management, product operations, growth marketing, or a similar role — preferably in a healthcare, health-tech, or consumer digital environment
  • Demonstrated ability to manage sprint processes, write user stories, and collaborate with engineering and design teams
  • Experience with digital marketing campaigns, including audience segmentation and performance analysis
  • Comfort with analytics tools — Amplitude, SQL/KQL, or equivalent — with the ability to go from data pull to insight independently
  • Strong written and verbal communication skills; can distill complex information into clear, concise stakeholder updates
  • Exhibits a growth mindset — nimble, curious, willing to test, learn, and iterate quickly
  • Thrives in ambiguity; comfortable holding multiple workstreams simultaneously without sacrificing quality
  • Structured approach to troubleshooting: identifies problems clearly, escalates with context, and proposes solutions
  • Ability to travel to Dallas office approximately 10% of the year
Minimum Requirements
  • EDUCATION — Bachelor’s Degree, preferably in a STEM, business, communications, or health-related field, or equivalent experience
  • EXPERIENCE — 1 year of work experience, preferably in product, marketing operations, or a closely related role
Baylor Scott & White Health logo

Baylor Scott & White Health

With us by your side, there's no stopping you. It's why we're creating a new kind of healthcare at Baylor Scott & White. And we're just getting started.As the largest not-for-profit health system in the state of Texas, Baylor Scott & White promotes the health and well-being of every individual, family and community it serves. It is committed to making quality care more accessible, convenient and affordable through its integrated delivery network, which includes the Baylor Scott & White Health Plan, Baylor Scott & White Research Institute, the Baylor Scott & White Quality Alliance and its leading digital health platform — MyBSWHealth. Through 52 hospitals and more than 1,300 access points, including flagship academic medical centers in Dallas, Fort Worth and Temple, the system offers the full continuum of care, from primary to award-winning specialty care. Founded as a Christian ministry of healing more than a century ago, Baylor Scott & White today serves more than three million Texans. For more information visit: BSWHealth.com.

Founded in 1903
Dallas, Texas, USA
31K employees