PR Specialist - Early Careers

Irvine, CA (On-site)

$75K/yr – $85K/yrIntern/New Grad2+ years expFull time

Posted 2 months ago

Job Summary

Own the PR engine for integrated campaigns that drive earned media, with肩 ownership over campaign development, material creation, media relations, and performance reporting.

  • PR Campaign Ownership: Lead integrated campaigns, track coverage, and surface actionable media insights for bigger brand lift.
  • Content & Assets: Draft press releases, pitch emails, media kits, and coordinate product sample distribution for launches.
  • Strategy & Partnerships: Align with product marketing, monitor sentiment and trends, and pursue editorial partnerships and awards opportunities.

Job Description

Responsibilities

  • Support the development and execution of integrated PR campaigns to enhance brand visibility across key media outlets.
  • Draft and edit PR materials, including press releases, media alerts, pitch emails, and media kits to support product launches and announcements.
  • Coordinate product sample distribution to media, managing logistics and follow-up communication with reviewers and internal stakeholders.
  • Monitor, track, and analyze media coverage, delivering timely reports and insights to internal teams.
  • Assist in building and maintaining relationships with journalists, editors, and media contacts, identifying opportunities for meaningful coverage.
  • Collaborate cross-functionally with product marketing teams and other internal teams to align PR initiatives with broader product launch strategies.
  • Track award opportunities and licensing, while identifying potential media partnerships and native editorial collaborations.
  • Monitor media sentiment and industry trends, surfacing insights to help inform PR strategy and messaging.

Requirements

  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • 0–2 years of experience in PR, communications, or a related field; including relevant internship experience.
  • Excellent written and verbal communication skills, with the ability to craft clear, compelling content across a variety of formats.
  • Strong organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Excellent interpersonal skills, with the ability to communicate effectively and collaborate with both internal teams and external partners.
  • Detail-oriented, proactive, and highly adaptable.
  • Must have continuous work authorization in the US without the need for visa sponsorships.

Benefits

  • Pay Range: $75,000 - $85,000
  • Free snacks and drinks
  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Bi-annual reviews, and annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
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TP-Link

Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

Founded in 1996
Irvine, California, USA
8.5K employees (550 in marketing)

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

See all TP-Link salaries

Marketing Team

Marketing Team Size
392 (5% of company)
Median Career Experience
2 years
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
11M
Monthly Google Ads Budget
$17.7K
Traffic Source Mix
Search
67.8%
Direct
27.2%
Referral
4.2%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~8.5K

Recent News

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PR Specialist - Early Careers

TP-Link · Irvine, CA · On-site