PR & Media Outreach Associate

USA (On-site)

Salary Not AvailableIntern/New Grad2+ years expVolunteer

Posted 2 months ago

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Job Summary

Assist a lightweight PR program by researching media targets, organizing outreach lists, and coordinating timely pitches and follow-ups around product launches to drive coverage and columnist responses.

  • Media Outreach Execution: support pitch delivery, templates, and scheduling across journalist targets.
  • Asset Coordination: maintain trackers, briefing docs, and updated press materials.
  • Learning & Alignment: log journalist responses, follow-up cadence, and incorporate feedback to improve outreach cycles.

Job Description

Responsibilities

  • Research relevant journalists, editors, and outlets in business, tech, and startup media
  • Maintain and organize media lists in a shared tracker
  • Help segment lists by topic, beat, and campaign
  • Send pitches and follow-ups using pre-written messaging and templates
  • Track outreach activity and journalist responses
  • Help ensure consistent and timely follow-up cycles
  • Assist in updating press releases, pitch templates, and briefing documents
  • Light writing support (not strategy creation)
  • Help coordinate media outreach around product launches and announcements
  • Support scheduling and logistics for PR campaigns

Requirements

  • 0–2 years of experience in PR, communications, journalism, or marketing
  • Some exposure to media outreach, pitching, or content creation (internship, agency, or in-house)
  • Strong writing and editing skills
  • Comfortable working in Google Sheets / Docs and staying highly organized
  • Interest in startups, tech, or branding
  • Willingness to learn, take feedback, and execute consistently

Preferred

  • Internship or assistant experience at a PR agency
  • Exposure to tech/startup clients
  • Familiarity with tools like Cision, MuckRack, or similar
  • Basic understanding of how journalists and press cycles work
  • Interest in AI, startups, or domain/branding space
Cornell Finance Club logo

Cornell Finance Club

Cornell Finance Club is an undergraduate organization focusing on providing its members the skills to succeed in the financial services industry. Club activities include comprehensive equity research, stock pitches, diverse asset portfolio management, and participation in educational events taught by industry professionals. Sectors of focus are Financials, Healthcare, Consumer, Commodities, Technology, Real Estate, and Emerging Markets.

Ithaca, New York, USA
17 employees (2 in marketing)

Traffic Signals

Monthly Visitors
2.7M
Traffic Source Mix
Search
19.4%
Direct
71.4%
Referral
7.4%
Social
1.3%
Paid
0.5%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
2 (12% of company)