PR & Influencer Marketing Coordinator

USA (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive biotech-focused PR and influencer campaigns to raise health brand visibility.

  • Must-have: 5–10 years in PR/influencer marketing with health or biotech focus.
  • Standout: Strong journalist/media relationships and cross-functional launch experience.
  • Standout: End-to-end campaign management with measured ROI across channels.

Job Description

Responsibilities

  • Develop and execute PR strategies to increase media visibility across health, biotech, and wellness verticals
  • Lead influencer marketing campaigns aligned with Brello’s brand values, scientific credibility, and community-driven approach
  • Build and maintain relationships with journalists, health editors, podcast hosts, and biotech trade publications
  • Create and distribute press and media kits for influencers, journalists, and brand partners
  • Negotiate and manage partnerships with influencers, thought leaders, and co-branded health companies
  • Coordinate product and content launches with integrated PR pushes and digital campaigns
  • Monitor and report campaign performance, providing insights on ROI, engagement, and brand lift
  • Collaborate cross-functionally with creative, content, and medical teams to ensure message accuracy and brand consistency
  • Stay ahead of biotech and GLP-1 trends to position Brello as an industry leader

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field
  • 5–10 years of experience in PR, influencer marketing, or brand communications
  • Proven track record in healthtech, biotech, GLP-1, or proactive wellness industries
  • Strong network of media and influencer relationships in health and lifestyle sectors
  • Demonstrated success in building brand awareness through strategic PR campaigns and partnerships
  • Medium to expert-level knowledge of Canva for creating and editing professional-quality designs
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Skilled in press kit creation, influencer briefing decks, and partnership proposals

Nice To Have

  • Master’s degree in Marketing, Communications, or Business Administration
  • Familiarity with telehealth, longevity medicine, and metabolic health trends
  • Experience managing multi-platform influencer campaigns (Instagram, TikTok, YouTube, Podcasts)
  • Background in brand storytelling across both consumer and scientific audiences

Benefits

  • Full benefits package including medical, vision, dental, 401(k) with company match, PTO, Flex days, holidays, and more

Southend Pharmacy

Southend Pharmacy offers healthcare providers a partnership that extends beyond the script, delivering innovative care solutions and seamless support.

Founded in 2011
Houston, Texas, USA
61 employees (3 in marketing)

Traffic Signals

Monthly Visitors
7.2K
Traffic Source Mix
Search
29.1%
Direct
47.5%
Referral
5.4%
Social
16.5%
Paid
1.5%

Headcount Trend

Current headcount: ~61

Marketing Team

Marketing Team Size
1 (2% of company)
Median Career Experience
16 years
Median Tenure
0.5 years