Responsibilities

• Develop and execute PR strategies aligned with brand goals
• Build and maintain relationships with media, press, and influencers
• Coordinate press releases, media coverage, and brand features
• Identify PR opportunities, partnerships, and collaborations
• Monitor media performance and track brand exposure
• Ensure consistent brand messaging across all communications
• This is a remote role for a PR & Content Manager based in US.
• The role involves creating and distributing press releases, managing media relations, and fostering meaningful public relations.
• Daily tasks include developing strategic communication plans, maintaining relationships with media professionals, and improving brand visibility through targeted PR activities.

Requirements

• Strong expertise in PR and content to craft and distribute impactful communications to targeted audiences
• Proficiency in Public Relations and Strategic Communications to shape brand narratives and influence public perception effectively
• Excellent Communication skills, both written and verbal, essential for engaging with stakeholders and building meaningful connections
• Organizational skills to manage multiple tasks and deadlines efficiently
• Bachelor’s degree in Communications, Journalism, Public Relations, or a related field
• Strong network within US media and press
• Self-driven, organized, and able to work independently

Preferred

• Knowledge of the fashion or apparel industry is a plus
• Experience working remotely is an advantage