Podcasting and Social Media GRAPHIC DESIGNER-PODCASTING & SOCIAL MEDIA

Responsibilities

• Designs long-form thumbnails for YouTube and podcast platform listings (Spotify, Apple Podcasts), producing volume aligned with the weekly podcast publishing cadence across all assigned podcast sub-teams.
• Designs short-form thumbnails and platform-native graphics for Reels, Shorts, TikTok, and similar formats.
• Creates full-frame visual assets used during podcast episodes such as lower-thirds, key art, overlays, and episode title cards that reinforce series identity.
• Builds bio, profile, and channel banner updates across YouTube, Spotify, Apple Podcasts, Instagram, TikTok, X, and Facebook to keep podcast brand presence current.
• Conducts long-form and short-form thumbnail performance analysis, partnering with producers and community managers to identify which visual approaches drive higher click-through and engagement.
• Iterates on thumbnail design based on data, A/B test results, and audience response.
• Adheres to Focus on the Family's brand standards while adapting them to the visual conventions of each social platform.
• Partners with producers, videographers, and community managers in production planning so visual assets are ready in time for episode releases.
• Manages multiple parallel design queues across the assigned podcast sub-teams, prioritizing based on publishing schedules and campaign priorities.
• Archives source files, exports, and master assets in shared storage so producers and downstream teams can find and reuse them.

Requirements

• Bachelor’s degree in graphic communications, design, or related major, or equivalent experience
• 3-5 years of graphic design experience, with portfolio examples in social media, podcasting, or digital content visuals
• Strong portfolio demonstrating thumbnail and short-form social design
• Fluent in Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
• Working knowledge of platform-specific design specs for YouTube, Spotify, Apple Podcasts, Instagram, and TikTok
• Understanding of how thumbnail performance is measured (CTR, impressions, watch-through)
• Aptitude for learning new design tools and platform formats
• Strong attention to detail and excellent organizational skills
• Ability to design at scale and meet weekly publishing deadlines
• Comfort with iteration, A/B testing, and data-informed creative decisions

Benefits

• Norton LifeLock ID Theft Coverage
• Legal Shield/ID Shield Coverage
• AFLAC
• 403B Retirement Plan
• Vacation Time & Vacation Payout
• Sick Time
• Holidays
• Service Awards
• Community Service Days
• Bookstore Discount