Performance Marketing Manager

Responsibilities

• Performance & Analytics: Take accountability for channel budgets and ROI, ensuring all channels align with our overall booking and traffic targets. Translate complex platform data into clear, actionable commercial insights for stakeholders and business leaders.
• Strategy & Ownership: Define and execute the channel strategy for Paid Search & Demand Gen, Display, and Price Comparison sites alongside the Performance Marketing Lead, People Leadership: Line manage, mentor, and develop a Performance Marketing Executive, guiding their daily execution and supporting their career growth.
• Cross-Functional Collaboration: Partner closely with our internal Creative team to build a high-velocity testing loop, and work with our Partnerships team to unlock co-marketing opportunities and maximise efficiency.
• AI & Innovation Roadmap: Lead the integration of AI-driven technologies within your channels - from automated work flows to using AI tools for rapid creative testing and asset variation.
• Testing & Experimentation: Own the overarching testing framework across your channels, shifting the focus toward rapid, data-backed testing across all channels

Requirements

• Proven Experience: Strong background in performance marketing, with deep, hands-on expertise in Paid Search (Google Ads, Search Ads 360, Bing). Experience in other paid channels is desirable.
• Leadership Skills: Experience managing, mentoring, or coaching junior team members, with a passion for helping others succeed.
• Collaborative Mindset: A track record of working seamlessly with non-technical teams, specifically Creative and Partnerships, to turn ideas into high-performing campaigns.
• AI Forward-Thinking: Enthusiasm for and experience with AI marketing tools and platform automation to drive workflow efficiency and creative testing.
• Commercial & Analytical: You manage budgets & targets, with an ability to tie channel metrics directly to business goals. Excellent Communicator: Confident translating data into compelling narratives for cross-functional teams and senior leadership.

Benefits

• 25 days holiday plus your birthday off
• Generous discount on holidays, plus you will receive 2 extra days annual leave on top of your holiday allowance to use whilst you're away on your On the Beach package holiday
• Access to Learnerbly learning platform, plus workshops, courses and professional qualifications
• Enhanced maternity, paternity, shared parental leave and adoption pay, plus other family friendly support
• Employee Assistance Programme and free access to counselling
• Simplyhealth Optimise Health Plan
• Company Sick Pay scheme
• Regular wellbeing events
• Gym discount
• Share Incentive Plan (SIP)