Responsibilities

• Creative Strategy : Develop and continuously refine our creative strategy for Meta and TikTok ads , including:
• - identifying winning angles and messaging
• - developing strong hooks
• - building creative testing frameworks
• - researching competitor ads and market trends
• Ad Concept Development : Generate new ad concepts every week , including:
• - hooks
• - storytelling angles
• - creative formats
• - testing hypotheses

Requirements

• Proven experience working on Meta or TikTok ad creatives
• Strong understanding of performance-driven creative
• Ability to generate multiple ad concepts each week
• Experience analyzing ad performance metrics
• Experience writing UGC-style ad scripts
• Strong written and spoken English
• We use tools like Notion and Motion to organize creative production.

Benefits

• Fully remote role
• Performance bonuses as the brand scales