Responsibilities

• Ideates, creates, and be featured in, vertical video in partnership with IU Content Team leadership that is in alignment with university priorities, events, initiatives.
• Develops high-quality content that encourages sharing, engagement, and elevation of the IU brand.
• Strategies and appears in vertical video.
• Shoots, edits, and records photography, videography, and audio interviews.
• Suggets and creates digital content (memes, gifs, graphics, animations, illustrations) for Indiana University accounts.
• Evaluates and suggests trends for brand adoption and adaptation.
• Serves as an advocate and ally of IU, elevates community concerns and identifies content opportunities that prioritize resources and information.
• Analyzes content performance, measures success and determines adjustments or optimization. Works collaboratively with staff and uses leadership.
• Communicates strategy across the institution and initiative areas.
• Researches and makes recommendations on best practices for priority initiatives to reach target audiences on a variety of platforms.

Requirements

• - Currently enrolled as a student at Indiana University
• Knowledge of communications channels; publications, web, and multimedia with an understanding of online/social media strategy and savviness with platform
• Proficiency in Adobe Photoshop, Premiere Pro and After Effects
• Experience with Illustrator
• Demonstrates experience in visual storytelling, including vertical video production, editing, trend adaptation, audio selection, and transitions
• Ability to efficiently and creatively apply brand standards to various projects
• Ability to be comfortable utilizing personal devices, technology, and equipment

Preferred

• Ability to be passionate about highlighting the Hoosier experience for prospective and incoming students
• Ability to create awareness of events and opportunities for current students, and fostering connections with alumni, fans, and friends of the IU
• Enthusiastic and uncompromising about ensuring Indiana University is always seen as a primary influencer in social communications both among our peers and in the world
• Ability to be passionate about the success of initiative teams

Benefits

• - Comprehensive medical and dental insurance
• - Health savings account with generous IU contributions
• - Healthcare and dependent care flexible spending accounts
• - Basic group life insurance paid by IU
• - Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
• - Base retirement plan with generous IU contributions, subject to vesting
• - Voluntary supplemental retirement plan options
• - Tuition subsidy for employees and family members taking IU courses
• - 10 paid holidays plus a paid winter break each year
• - Generous paid time off plans