Responsibilities

• Create and manage content for breast cancer
• Work with Mount Sinai Health System’s Chief of Breast Surgery and Dubin Breast Center team to obtain and promote consumer health information, new research, innovation, and more on social media platforms
• Work with the Social Media Department on graphic design and video content
• Identify and follow health industry trends that can be tied into promotion of key Mount Sinai breast cancer initiatives
• Manage and actively follow social media and other digital marketing methods
• Integrate new ideas and methods into the company's approaches
• Participate in the development of strategies designed to meet company goals
• Stay abreast of and report on trends and best practices
• Measure the impact of social media marketing efforts, developing reports and implementing strategies and tactics for improving results

Requirements

• Bachelor’s Degree
• 1+ years working in social media marketing; healthcare experience preferred
• In-depth working knowledge of Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest
• In-depth working knowledge of Adobe Photoshop, Adobe InDesign, Adobe Premiere, and Final Cut
• Experience with social listening, measurement and analytics