Part-Time Performance Marketing Specialist — Google Ads, E-Commerce & AI Search

USA (Remote)

$40/hr – $50/hrMid LevelPart time

Posted 21 hrs ago

Job Summary

Own and optimize paid search performance for Every Little Something, driving ROAS and CAC improvements across Google Ads, product feeds, and AI-enabled discovery, with reporting and experimentation.

Manage Google Ads campaigns end-to-end
Translate emerging AI search trends into actionable tactics

Job Description

Responsibilities

Manage and optimize Google Ads campaigns, including Search, Shopping and Performance Max
Improve ROAS, customer acquisition cost and overall paid marketing efficiency
Manage Google Merchant Center and product feeds
Analyze performance through Google Ads, GA4 and Shopify
Ensure conversion tracking and attribution are working correctly
Build and test campaigns around products, seasonal events and promotions
Identify opportunities to improve conversion rates, targeting, bidding and campaign structure
Help strengthen how Every Little Something and its products appear across traditional and AI-powered search
Monitor changes in Google AI search, ChatGPT, Perplexity and other emerging discovery platforms
Recommend improvements to product data, site content, structured information and other signals that can improve visibility in AI-generated search results

Requirements

Direct experience managing Google Ads for an e-commerce business
Strong experience with Google Shopping and Performance Max
Experience with Shopify, GA4 and Google Merchant Center
Strong understanding of ROAS, CAC, conversion rate and e-commerce economics
Comfortable working independently and directly inside advertising and analytics platforms
Familiarity with SEO and how e-commerce content is structured for search
An active interest in AI search, generative search and the changing way consumers discover brands and products online
Able to test new ideas and translate emerging technology into practical business actions
Experience with retail or product-driven seasonal campaigns is a plus

Benefits

Employee discount

Salaries

Posted range

$40/hr – $50/hr

Taken straight from the job posting.

See all Every Little Letter, LLC salaries

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