Responsibilities

• Build, manage, and optimize Google Ads campaigns (Search, Remarketing, Local Services Ads) for franchise locations
• Build, manage, and optimize Meta (Facebook/Instagram) campaigns for local awareness and lead generation
• Manage budgets across multiple location-level ad accounts
• Report on campaign performance with clear attribution to bookings and revenue
• Manage and optimize Google Business Profiles for all franchise locations
• Maintain accurate and consistent NAP (Name, Address, Phone) data across local directories and citation sources
• Develop and execute automated review generation and response strategies
• Monitor local search rankings and competitor activity by market
• Own ongoing SEO for astrojump.com, working with leadership on content strategy and with engineering on technical implementation
• Produce keyword research and content briefs for location and product pages
• Monitor organic performance and identify opportunities for growth
• Produce regular performance reports for franchise operators and leadership
• Present results and recommendations to stakeholders; defend campaign strategy with data
• Participate in team calls and occasional direct communication with franchise operators

Requirements

• 2+ years of hands-on experience managing Google Ads and Meta Ads campaigns
• Demonstrated experience with local SEO, Google Business Profile management, and local listings/citations
• Experience managing multiple client accounts or locations simultaneously
• Proficiency with Google Analytics (GA4), Google Search Console, and standard SEO tools (Semrush, Ahrefs, Moz, or equivalent)
• Comfort working in AI-assisted marketing workflows (Claude, ChatGPT, or similar). We run a heavily AI-augmented operation and expect you to be able to eventually get up to speed
• Strong written and verbal communication skills; ability to explain performance data to non-technical stakeholders
• Self-directed and organized: this is a part-time remote role with minimal supervision

Nice to Have

• 2+ years of agency experience with local or multi-location businesses (home services, events, or similar industries)
• Experience defending campaign results and strategic recommendations to clients or management
• Experience with party rental, events, or seasonal businesses
• Comfort working asynchronously across tools like Asana, Google Drive, Slack, and Grain

Benefits

• High-impact role where your work directly drives revenue for franchise locations
• A collaborative team with strong AI and engineering capabilities. You won’t be building landing pages from scratch; you’ll be working alongside an AI engineer and leadership who are deeply involved
• Exposure to franchise operations, growth strategy, and a business in active transformation
• Flexible, remote, part-time schedule