PaintCare Public Relations Manager

USA (Hybrid)

$75K/yr – $85K/yrMid Level2+ years expFull time

Posted 12 hrs ago

Job Summary

Own the external communications program by leading media relations, strategic outreach, and stakeholder storytelling for PaintCare across events, partnerships, and content creation.

  • Shape and execute outreach to secure earned media coverage.
  • Build and sustain relationships with reporters, editors, and influencers in sustainability and public affairs.

Job Description

Responsibilities

  • Develop and execute media outreach strategies that generate positive earned media coverage for PaintCare programs and activities.
  • Research, develop, and maintain relationships with reporters, editors, producers, and influencers covering environmental sustainability, recycling, public policy, community development, and local news.
  • Draft, distribute, and track press releases, media advisories, pitches, op-eds, and other media materials.
  • Coordinate media interviews, press conferences and other press events, site visits, and spokesperson opportunities.
  • Monitor media coverage, compile press clips, and prepare reports measuring media performance and exposure.
  • Assist in developing annual communications plans that support organizational and program objectives.
  • Coordinate media interview training sessions for PaintCare field staff and leadership.
  • Manage PaintCare's sponsored public mural and community public good initiatives utilizing recycled or reused paint.
  • Coordinate with community organizations, artists, local governments, and other project partners to maximize visibility and community engagement.
  • Develop project narratives, media materials, case studies, and digital content that highlight environmental and social benefits.

Requirements

  • Bachelor's degree in Public Relations, Communications, Journalism, Public Affairs, Marketing, or a related field.
  • 2-5 years of experience in public relations, media relations, communications, public affairs, or a related role.
  • Exceptional written, verbal, and interpersonal communication skills.
  • Experience writing press releases, media pitches, speeches, talking points, and other communications materials.
  • Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
  • Experience coordinating events and working with external stakeholders.
  • Proficiency with Microsoft Office and media monitoring platforms.

Preferred

  • Experience working in environmental, sustainability, nonprofit, recycling, public policy, or government affairs organizations.
  • Knowledge of earned media strategies and media measurement tools.
  • Familiarity with crisis communications principles and best practices.
  • Experience working with legislative or government audiences.
  • Knowledge of community engagement and stakeholder outreach programs.
  • Strategic thinker with strong news judgment.
  • Excellent relationship-building skills.
  • Creative storyteller with an ability to identify compelling narratives.
  • Strong attention to detail and commitment to accuracy.
  • Self-starter who can work independently and collaboratively.

Benefits

  • PaintCare, through the ACA, provides generous compensation, benefits [401(k), vacation days, medical, dental, and life insurance], and reimbursement for travel expenses.
PaintCare logo

PaintCare

PaintCare Inc., a non-profit 501(c)(3) organization, represents paint manufacturers (paint producers) to plan and operate paint stewardship programs in U.S. states and jurisdictions that pass paint stewardship laws.PaintCare is a program of the American Coatings Association (ACA) a membership-based trade association of the paint manufacturing industry. Working through the Paint Producer Stewardship Initiative (PPSI) facilitated by the Product Stewardship Institute (PSI), ACA supported the passage of the nation’s first paint stewardship law in Oregon and established PaintCare in 2009.Since then, PaintCare has launched programs across the country following the passage of similar laws in California, Colorado, Connecticut, the District of Columbia, Illinois, Maine, Maryland, Minnesota, New York, Rhode Island, Vermont, and Washington.In states where PaintCare operates, we encourage households and businesses to take their unwanted, leftover paint to a PaintCare drop-off site. Most sites are paint retailers, which are convenient locations open year-round and seven days a week. Across the PaintCare programs, there are more than 3,000 drop-off sites, most of which are paint retailers.

Founded in 2009
Washington, District of Columbia, USA
48 employees (6 in marketing)

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

See all PaintCare salaries

Marketing Team

Marketing Team Size
5 (10% of company)
Median Tenure
7.5 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
99.2K
Monthly Google Ads Budget
$10.4K
Traffic Source Mix
Search
38.2%
Direct
50.3%
Referral
8.3%
Social
1.8%
Paid
1.3%

Headcount Trend

Current headcount: ~48

Recent News

PaintCare logo

PaintCare Public Relations Manager

PaintCare · USA · Hybrid