Paid Social Associate, Acquisition at Prose | New York, USA | $70K/yr – $80K/yr

Prose

Paid Social Associate, Acquisition

New York, USA (Hybrid)

$70K/yr – $80K/yrIntern/New Grad1+ years expFull time

Posted 3 months ago

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Job Summary

Drive paid social growth by executing Meta and AppLovin campaigns and turning data into actionable insights for growth teams.

Own day-to-day campaign execution across Meta and AppLovin and drive optimization.
Must-have: Hands-on Meta Ads Manager experience; AppLovin exposure a plus.
Standout: Regular use of AI tools for analysis, reporting, and ideation.

Job Description

Responsibilities

Support day-to-day execution and campaign management across Meta (Facebook/Instagram) and AppLovin, our two largest paid channels by spend
Monitor campaign performance daily across both platforms, flagging anomalies and opportunities across key metrics (CPA, CVR, CTR, CPM, ROAS)
Assist with creative testing across Meta and AppLovin — trafficking assets, organizing tests, and pulling performance data to support optimization decisions
Develop fluency in AppLovin — understanding how bid dynamics, creative, and audience signals interact to drive performance
Compile weekly and ad hoc performance reports with clear, interpretation-forward insights for internal stakeholders
Partner with the broader Growth team to support audience strategy, creative feedback, and channel learnings
Stay current on platform updates, algorithm changes, and best practices across Meta and AppLovin

Requirements

1–3 years of experience in paid social, growth marketing, or a related digital marketing role
Hands-on experience with Meta Ads Manager required; exposure to AppLovin, Pinterest, or TikTok a strong plus
Comfort working with performance data and translating numbers into actionable insights
Active, daily use of AI tools in your current workflow, for analysis, reporting, research, or creative thinking. We are looking for someone who already treats AI as a work tool, not someone willing to learn it someday.
Strong attention to detail with the ability to manage multiple workstreams simultaneously
Collaborative, proactive communicator who works well cross-functionally
Experience with marketing and reporting tools a plus — e.g., Looker, Airtable, or similar
Comfort using AI tools to support workflow — e.g., for creative ideation, reporting, or research
DTC or e-commerce experience preferred

Preferred

Looker, Airtable or similar
DTC or e-commerce experience preferred

Benefits

A competitive and flexible PTO policy
Competitive compensation package
Company sponsored health care plan (medical, dental and vision plans)
401k + matching
$125 monthly wellness allowance
FSA and commuter benefits
Snacks and vending machine available on site

Prose

4.1 Glassdoor

At Prose, we know one size fits none. So we re-thought the entire model of mass beauty to create one-of-a-kind haircare and skincare. It’s a radically custom approach: We create products that fit you (and only you), combining lab innovation, natural ingredients, and patent-pending AI — for truly custom care and always-improving results.Prose is a Certified B Corporation, a Public Benefit Corporation, and a Carbon Neutral company, because good business is always sustainable.

Founded in 2017

Brooklyn, New York, USA

271 employees (34 in marketing)

Prose.com

80% recommend to a friend

84% CEO approval