Paid Search Account Manager at Location3 Media | Denver, CO | $80K/yr – $90K/yr

Paid Search Account Manager

Denver, CO (Remote)

$80K/yr – $90K/yrMid Level2+ years expFull time

Posted 1 month ago

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Job Summary

Own paid search and social performance for mid-market accounts, driving lead volume, efficiency, and revenue with structured TELO testing and disciplined optimization.

Growth Infrastructure: Plan and optimize cross-channel campaigns (Search, Local Services Ads, Performance Max, YouTube) to hit client KPIs.
Optimization & TELO: Run TELO tests on copy, bids, audiences, and configurations and feed the learnings into repeatable improvements.
Measurement & Collaboration: Translate data into client-ready insights and align with Senior Media Strategists to raise quality and impact.

Job Description

Responsibilities: Plan, build, and manage campaigns across Search, Local Services Ads, Performance Max, Demand Gen, YouTube, structured to hit client goals for lead volume, efficiency, or revenue growth.
Responsibilities: Own ongoing campaign optimizations including keywords, bids, audiences, ad copy, and targeting, with analytical rigor to know what to change, when, and why.
Responsibilities: Design and execute structured TELO tests across ad copy, bidding strategies, audience segments, and configurations, turning results into repeatable improvements.
Responsibilities: Monitor account health and budget pacing across your book of business, proactively surfacing risks and recommending spending adjustments before they impact results.
Responsibilities: Translate performance data into clear insights, communicating changes and implications through client-facing reports and internal docs.
Responsibilities: Partner with Senior Media Strategists and account teams to align search execution with broader strategy and improve team-wide quality and processes.

Requirements: 2+ years of hands-on SEM management within Google and Bing.
Requirements: Campaign management of Yelp and Reddit campaigns is a plus.
Requirements: Strong command of keyword strategy, match type frameworks, Smart Bidding, and search term analysis.
Requirements: Solid understanding of CPA/CPL, ROAS, CVR, impression share, and Quality Score; ability to drive decisions from metrics.
Requirements: Working knowledge of conversion tracking, Google Tag Manager basics, GA4/auto-tagging integration.
Requirements: Experience with Google Ads Editor and managing multiple accounts and 50+ campaigns monthly; Fluency platform experience desired but not required.