Responsibilities

• Take ownership of planning, executing, and continuously optimising paid media campaigns across multiple platforms.
• Plan, execute, and continuously optimise paid advertising campaigns across platforms including but not limited to Google Ads, Bing, Meta, TikTok, and LinkedIn
• Manage campaigns against key performance metrics such as CPA, ROAS, and CPL, ensuring efficiency targets are met
• Allocate and monitor budgets effectively to maximise performance, visibility, and conversions
• Monitor, analyse, and evaluate campaign and website performance using GA4 and other analytics tools
• Produce weekly and monthly reports, delivering clear insights and actionable recommendations
• Use data-driven insights to inform budget allocation and support strategic decision-making

Requirements

• Highly organised and analytical Paid Media Specialist with proven experience managing campaigns across multiple platforms.
• Strong ability to interpret data and translate it into clear, actionable insights.
• Reporting tools essential.
• Experience working with agencies and managing external partners.
• Hands-on experience with GA4, GTM would be advantageous.

Preferred

• Hands-on experience with GA4, GTM would be advantageous
• Strong collaboration and partner management skills

Benefits

• Recharge with 25 days’ leave, plus bank holidays, access private healthcare, mental wellbeing support, and 24/7 GP and counselling services
• Win tickets to top events through the Utilita Arenas
• exclusive discounts
• paid volunteering day
• generous pension contribution