Senior Paid Media Manager
AdMax Local
USA (Remote)
$90K/yr - $120K/yrIn-houseFull-timeSenior level7+ years exp.
22 hrs ago
Paid Media Specialist
Austin, TX (Hybrid)
$70K/yr – $75K/yrMid Level1+ years expFull time
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own paid media across Google and Meta for real estate clients, driving high quality leads through testing, targeting, and budget optimization; you’ll own reporting and optimization loops, with tight collaboration to align creative and strategy.
- Own channel planning and budget allocation for Google Ads and Meta to maximize ROAS.
- Drive targeting, A/B testing, and performance analysis to improve CTR and lead quality.
- Generate measurable insights and client-ready recommendations from campaigns and reports.
Job Description
Responsibilities
- Launch, manage, analyze, and optimize paid ad campaigns across Google Ads and Meta (Facebook, Instagram) and other channels to maximize performance for real estate clients.
- Develop targeting strategies, A/B testing plans, budget recommendations, and performance reports to continuously improve campaign efficiency.
- Plan, launch, and manage campaigns across Google Ads (Search, Display, YouTube) and Meta; monitor in real time to improve CTR, CPC, and ROAS.
- Conduct keyword research, audience segmentation, and competitive analysis to refine targeting strategies.
- Test, analyze, and report on campaign performance with actionable recommendations.
- Stay up to date with the latest trends, platform updates, and best practices in paid media.
- Collaborate with internal teams, including creative and client strategy, to align campaigns with broader marketing objectives.
- Manage budgets efficiently and allocate spend across channels to maximize ROI.
- Clearly communicate findings and recommendations to strategists and clients, translating performance data into actionable strategies.
Catalyst Marketing
Catalyst is an AI-enhanced growth marketing company. We specialize in growth marketing strategy, demand generation, content development, campaign architecture, customer acquisition strategy, media planning and execution, website design, AEO, GEO, SEO, social media, sales enablement, channel marketing, ABM, digital marketing, branding, and lead generation. Our expert team members leverage AI to build smarter growth marketing strategies, faster.http://catalystmarketing.io/Catalyst is a certified Women-Owned enterprise by WBENC.
