Paid Media Manager [Remote]

Charlottesville, VA (Hybrid)

$70K/yr – $77K/yrSenior LevelFull time

Posted 4 weeks ago

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Job Summary

Own paid media strategy and client relationship management to drive growth, with a focus on insights, reporting, and cross-team collaboration.

  • Develop strategies and tactics that align with client goals to boost paid media performance.
  • Lead senior stakeholder engagement, meetings, and reporting to improve retention and create upsell opportunities.
  • Triages issues, tests new capabilities, trains teammates, and drives special projects that move client goals forward.

Job Description

Own paid media strategy and client relationship management to drive growth, with a focus on insights, reporting, and cross-team collaboration.

  • Responsibilities: Develop strategies and tactics that support client goals and drive strong paid media marketing performance.
  • Responsibilities: Build and maintain strong client relationships with day-to-day contacts and senior stakeholders to ensure high client retention and growth.
  • Responsibilities: Troubleshoot issues independently and implement and test new capabilities to enable client growth.
  • Responsibilities: Train new hires on standard concepts and provide support for client services deliverables during the sales process for upsells and new business.
  • Responsibilities: Develop strong relationships with clients and senior stakeholders; attend and participate in meetings; communicate effectively and present insights and reports.
  • Responsibilities: Execute the Workshop Digital client flag process and proactively identify resolutions; go the extra mile for assigned clients within the SOW.
  • Responsibilities: Lead special projects with support and identify new opportunities for clients to meet their business goals.
  • Requirements: Meets expectations of a Paid Media Manager and has demonstrated the ability to regularly work independently.
  • Requirements: Demonstrated ability with medium to high-complexity clients in building relationships, delivering insights, and leading meetings with minimal support.
  • Nice to have: May serve as a mentor for junior team members; occasionally contribute thought leadership content to the Workshop Digital blog and industry.
  • Benefits: 25 days PTO, 5 days STO, 12 Holidays
  • Benefits: Hybrid workspace for Richmonders
  • Benefits: 3 months fully paid Parental Leave
  • Benefits: 8 hours of paid volunteer time per quarter
  • Benefits: 401k with 3% non-elective contributions
  • Benefits: Health, dental, and vision insurance; life, short- and long-term disability
  • Benefits: Profit sharing
  • Benefits: Company-wide meetups and community/culture committees
Workshop Digital logo

Workshop Digital

At Workshop Digital, we empower brands to achieve attainable growth through innovative and data-driven digital marketing strategies. Leveraging our expertise in PPC, SEO, Analytics, and Conversion Rate Optimization, we customize solutions that drive results for your business. What sets us apart is our commitment to our core values:- We are ethical: We do the right thing, always. - We are accountable: As an extension of your in-house marketing team, we educate you with clear, consistent communication and reporting.- We are transparent: You’ll always know what we’re doing. But we’re also honest about what we won’t do. We believe in open communication, ensuring you're informed at every step of the way. - We are eager to learn and willing to be wrong: We enjoy a challenge and encourage our team to take risks. But we admit when we’re wrong. It’s how we grow.- We are passionate about our work. We geek out on digital marketing and analytics because we love what we do. - We go the extra mile for our clients: We prefer to make this idea measurable.We’re committed to fostering true partnerships and doing right for our clients.Since 2007, we've been trusted by top brands of all sizes, from small businesses to enterprise businesses. Our passion lies in building strong partnerships and delivering customized marketing strategies that impact your business's bottom line.Ready to Make an Impact?Join a passionate team dedicated to driving success. See our career opportunities here: https://www.workshopdigital.com/careers/

Founded in 2015
Richmond, Virginia, USA
35 employees (20 in marketing)

Traffic Signals

Monthly Visitors
13K
Traffic Source Mix
Search
43.6%
Direct
40%
Referral
9.3%
Social
5.6%
Paid
1%

Headcount Trend

Current headcount: ~35

Marketing Team

Marketing Team Size
19 (54% of company)
Median Career Experience
12 years
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
3