Responsibilities

• Create, manage and optimize paid media campaigns for clients across a variety of industries on Google, Bing, Meta, and other ad networks aligned with their established paid media goals
• Monitor the pacing of paid media campaigns to ensure no under or over delivery
• Analyze the performance of paid campaigns to develop and implement proactive and reactive strategies to continually improve performance
• Track and report performance metrics of paid marketing campaigns for internal and external stakeholders
• Effectively communicate what is happening in the campaigns, why it's happening and what we're doing about it to continually improve performance to internal and external stakeholders
• Conduct and communicate competitive client research and develop and implement offensive and defensive strategies to position clients in front of their competitors through paid media campaigns
• Provide recommendations to necessary stakeholders on landing page optimizations and strategies to improve paid media performance
• Keep up to date with paid media best practices and planning and research tools
• Collaborate with Paid Media Operations team on new account and/or new campaign launches
• Provide support to internal stakeholders as it relates to relevant paid media requests

Requirements

• 1-2 years of paid media experience in an agency environment
• Basic to intermediate Microsoft Excel skills, including working with formulas, sorting and filtering data, and creating reports to support campaign analysis
• Excellent attention to detail, with the ability to maintain accuracy across campaign setup, optimization, reporting, and quality assurance
• Strong written and verbal communication skills, with the ability to collaborate effectively with internal teams and communicate clearly with clients
• Strong work ethic with the ability to prioritize tasks, meet deadlines, and consistently deliver high-quality results in a fast-paced agency environment
• Exceptional organizational and time management skills, with the ability to manage multiple projects, competing priorities, and deadlines simultaneously
• Ability to work independently and within a team environment
• Experience creating and maintaining performance reports using platforms such as Looker Studio, NinjaCat, etc
• Coachability: Demonstrates a growth mindset by actively seeking, embracing, and applying feedback to continuously improve performance and adapt to evolving processes and priorities
• Client-facing experience preferred, including participating in meetings, communicating campaign updates, and building positive client relationships

Preferred

• Client-facing experience preferred, including participating in meetings, communicating campaign updates, and building positive client relationships
• Experience creating and maintaining performance reports using platforms such as Looker Studio, NinjaCat, etc
• Coachability: Demonstrates a growth mindset by actively seeking, embracing, and applying feedback to continuously improve performance and adapt to evolving processes and priorities
• A desire to think strategically, proactively, and creatively, focusing on innovative and data-driven solutions
• Ability to work independently and within a team environment

Benefits

• Remote-first culture with flexible work options
• Performance based bonuses to reward excellence
• Medical, Dental, Vision, and Life Insurance
• 401(k) matching to help you plan for your future
• 6 weeks of paid parental leave for new parents
• $2,000 annual tuition reimbursement for continued education
• Wellness stipend to support your health and fitness
• Monthly data stipend to support your remote work environment
• Paid vacation and sick time off for work-life balance
• 11 paid holidays to enjoy throughout the year