Paid Media Account Coordinator

Louisville, KY (On-site)

$50K/yr – $70K/yrEntry Level1+ years expFull time

Posted 1 day ago

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Job Summary

Own end-to-end client guidance, campaign support, and data-driven optimization across paid media, collaborating with internal teams to analyze performance, drive improvements, and maintain operational excellence.

  • Oversee client communications and relationship management
  • Support campaign execution and backend data analysis
  • Identify trends and propose optimizations to meet client goals

Job Description

Responsibilities

  • Client Communication and Support: Serve as the primary point of contact for clients, delivering expert guidance and responsive support throughout their digital marketing journey. Ensure they feel informed, confident, and taken care of at every step.
  • Campaign Support and Execution: Collaborate with internal teams to ensure digital marketing campaigns are executed efficiently and effectively. Provide backend support through data analysis, platform management, and performance monitoring.
  • Strategic Thinking: Approach digital marketing as an integrated system. Contribute to internal strategy discussions by analyzing performance data, identifying trends, and recommending optimizations that support client goals.
  • Performance Tracking and Analysis: Monitor campaign metrics and KPIs across platforms. Generate insights, compile internal reports, and assist in identifying opportunities for campaign improvements and long-term growth.
  • Operational Excellence: Maintain accuracy and consistency in campaign builds, tracking implementations, and reporting dashboards. Ensure backend processes support seamless and high-quality campaign delivery.
  • Data-Driven Recommendations: Use performance data and industry trends to propose backend optimizations that help account managers deliver strategic value to clients.

Requirements

  • Bachelor’s degree in Marketing, Advertising, or a related field (equivalent professional experience may be considered)
  • Customer service experience is a plus
  • Continuous Learning Mindset
  • Experience in a fast-paced, deadline-driven environment
  • Strong analytical skills and problem-solving abilities
  • Bachelor’s degree in Marketing, Advertising, or a related field (equivalent professional experience may be considered)
  • 1+ years of experience in platforms such as Google Ads & Meta
  • 1+ years of customer service experience
  • Continuous Learning Mindset
  • Experience in a fast-paced, deadline-driven environment

Benefits

  • Competitive Salary
  • Health, Dental, Vision, and Disability Insurance
  • Company Paid Life Insurance
  • Vacation, PTO, Sick Time, and Seven Observed Holidays
  • Fun and Professional atmosphere
  • 401k With Company Match
  • Monthly Rideshare Credits
  • Yearly Professional Development Stipend
  • Office Gym Membership
J&L Marketing, Inc. logo

J&L Marketing, Inc.

J&L Marketing provides a complete range of digital and multi-channel direct marketing solutions for industries such as automotive, agriculture, home services, political candidates, insurance, food and beverage and more.7,000+ Enterprises, Agencies, Manufacturers and Consumer Brands Trust J&L Marketing to increase traffic, leads and conversions because of our success with:1. Deep Data - allowing our clients to improve on what works and eliminate what doesn't.2. Marketing Strategies that produce instant traffic, amazing conversions and set the stage for an elite customer experience.3. Campaign Management provides superior support and reporting transparency. Our continued innovation, the development of comprehensive programs from start to finish, and the optimization of individual campaigns, give our clients a solutions that allow their marketing communications to become more efficient and profitable.J&L Marketing is guided by 5 Core Values:Innovation: We are driven to discover and develop ideas to create radical new value.Passion: We exhibit a strong dedication to, and enthusiasm for our work, company and customers.Can-Do-Attitude: We embrace challenges with enthusiasm and a yes mentality.Deliver Results: We honor commitments and exceed expectations.Honesty & Integrity: We do the right thing because it is who and what we are as individuals and as a company.

Founded in 1991
Louisville, Kentucky, USA
157 employees (58 in marketing)

Traffic Signals

Monthly Visitors
3K
Traffic Source Mix
Search
55.7%
Direct
27.9%
Referral
8.1%
Social
6.7%
Paid
1.4%

Headcount Trend

Current headcount: ~157

Marketing Team

Marketing Team Size
53 (34% of company)
Median Career Experience
7 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
1