DFS Furniture Stores

Organic Social Media Executive

Golborne, Wigan, UK (Unknown)

Salary Not AvailableMid Level

Posted 3 months ago

Job Summary

Own the end-to-end social storytelling for DFS and Sofology, driving content creation, publishing, performance analysis, and cross-team collaboration across campaigns, launches and brand moments.

  • Lead day-to-day publishing and content scheduling across multiple brands and platforms
  • Source, shoot and repurpose content with PR, Influencer Marketing and Content teams, then analyze performance to inform strategy

Job Description

Responsibilities

  • Creating engaging social content
  • Creating and publishing engaging organic social content across the DFS and Sofology social channels.
  • Capturing authentic content from our stores, product launches, events, photoshoots and studios to keep our channels fresh, relevant and inspiring.
  • Getting involved in content shoots and travelling to locations when needed to create social-first content.
  • Working with our PR, Influencer Marketing and Content teams to source, adapt and re purpose content across both brands.
  • Bringing campaigns, product launches and key trading moments to life through compelling social storytelling that reflects each brand's personality.
  • Collaborating with teams across Marketing, Digital, CRM, Media and Product Development to deliver joined-up campaigns and consistent messaging.
  • Managing the day-to-day publishing of content across our social platforms.
  • Monitoring content performance and using insights to continually improve engagement and reach.
  • Keeping up to date with the latest social trends, platform updates and content formats, bringing new ideas to the team.

Requirements

  • Strong hands-on content creation skills (filming on a mobile device, editing, writing, publishing)
  • Deep understanding of major social platforms and their formats; particularly Instagram, YouTube, Pinterest (and future emerging channels for the brands)
  • Confident using social analytics tools and native platform insights; including Sprout Social, Meta Business Manager, Pinterest Analytics, GA4
  • Strong organisational skills with the ability to manage multiple brands, deadlines and priorities
  • Commercial mindset understanding how social supports brand, marketing and performance goals
  • Basic photography, video editing or motion skills (e.g. CapCut, Adobe, Canva)

Benefits

  • 23 days holiday, plus the option to buy up to 5 more
  • Enhanced family leave, with up to 20 weeks at 90% pay after one year, or 10 weeks at 90% if you’ve been with us less than a year
  • Health cash plan from £2 a month, with everyday cashback
  • Employee Assistance Programme for support when you need it
  • Extras like flu vouchers, menopause support and health check
  • Pension with company contributions
  • Life assurance for peace of mind
  • Sharesave scheme to save each month and invest in our future
  • Structured induction from day one
  • Access to our Learning Hub and skills workshops

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Organic Social Media Executive

DFS Furniture Stores · Golborne, Wigan, UK · Unknown