Responsibilities

• Develop and execute annual, quarterly, and monthly marketing plans for DMF Online.
• Create campaigns that move participants from awareness to long-term engagement.
• Increase registered and active DMF Online community members.
• Develop onboarding, retention, and re-engagement strategies.
• Develop communications for prospective participants, families and caregivers, educators, schools, disability organizations, and community partners.
• Identify opportunities for partnerships, referrals, cross-promotion, outreach, and digital advertising.
• Communicate what makes DMF Online unique: an accessible community centered around joy, self-expression, learning, connection, and belonging.
• Lead marketing campaigns for Drop-In Classes, Deep Dives, Dance Parties, Open Mics, Sing-Alongs, certain school programming, seasonal initiatives, and special events.
• Own the DMF Online content and promotional calendar across social media, email, website, video, digital campaigns, and community communications
• Manage the Content Creator, including priorities, production schedules, feedback, and professional development.

Requirements

• 4+ years of experience in digital, community-based, content, or audience-development marketing.
• Experience developing and executing multi-channel campaigns.
• Demonstrated ability to grow and engage an online audience or community.
• Experience managing a direct report or creative workflow.
• Strong writing, storytelling, communication, and project-management skills.
• Strong understanding of social media, email marketing, digital analytics, paid media, and content-management tools.
• Commitment to disability inclusion, accessibility, respectful representation, and community-centered storytelling.
• Bachelor's degree in Marketing, Communications, or Project Management, or any other related field
• Great communicator with a passion for our community and building relationships

Preferred

• Experience reaching individuals with disabilities, families, educators, schools, or service organizations.
• Experience in nonprofit, disability, arts, education, or mission-driven organizations.

Benefits

• Health insurance
• Paid time off