Responsibilities

• Develop creative concepts for brand awareness and performance marketing campaigns.
• Write scripts and storyboards for digital commercials and advertising campaigns.
• Produce, direct, and edit high-quality commercial videos.
• Create engaging advertisements for:
• YouTube
• Facebook
• Instagram
• TikTok
• LinkedIn
• Connected TV (CTV)
• Streaming platforms
• Display advertising
• Produce short-form and long-form video content optimized for each platform.
• Incorporate motion graphics, typography, animation, licensed music, and sound design.
• Direct on-camera talent and voice-over recordings when needed.
• Collaborate with our marketing team to ensure campaigns align with business objectives.
• Deliver multiple versions of each commercial optimized for different aspect ratios and platforms.
• Maintain a consistent visual identity and brand voice across all video assets.

Requirements

• 10+ years of professional experience in commercial video production, multimedia, or advertising.
• A portfolio demonstrating high-quality commercial or branded content.
• Strong storytelling, cinematography, editing, and creative direction skills.
• Expertise in:
• Adobe Premiere Pro
• Adobe After Effects
• Adobe Photoshop
• Adobe Illustrator
• Adobe Audition (or equivalent audio editing software)
• Experience creating paid advertising campaigns for digital platforms.
• Strong understanding of pacing, emotional storytelling, and performance marketing.
• Ability to manage projects from concept through final delivery.
• Excellent communication and collaboration skills.

Nice to Have

• Experience producing commercials for recruitment, healthcare, staffing, technology, SaaS, or consumer brands.
• Experience creating television-quality advertising campaigns.
• Motion graphics and animation expertise.
• Experience directing live-action productions.
• Drone videography experience (a plus).
• Familiarity with AI-assisted video production tools.
• Understanding of digital marketing metrics, A/B testing, and conversion optimization.

Benefits

• Help shape the brand of a rapidly growing healthcare job platform & marketplace.
• Produce meaningful campaigns that connect healthcare professionals with life-changing career opportunities.
• Work with a collaborative and innovative marketing team.
• Enjoy creative freedom to develop compelling, high-impact advertising campaigns.
• Build a portfolio of nationally visible work that makes a real difference in healthcare recruitment.