Multimedia Content Coordinator

Responsibilities

• 1. Districtwide storytelling. Develop compelling and informative written and visual content that showcases the students, staff, partners and alumni of Eden Prairie Schools. Collaborate with teachers, staff, and students to share their success stories and contributions, and create and maintain a content calendar to ensure a consistent flow of stories and updates across multiple print and digital platforms. Coordinate the translation of a variety of communications into the district?s most-spoken non-English languages. When possible, support and empower others in authentical ly sharing their own stories.
• 2. Multimedia content creation. Create photo, video, and audio marketing collateral for internal and external communications, including advertising campaigns, social media initiatives, digital marketing and events. Use various media including graphics, animations, data visualization, music and voiceovers to create professional-grade content. Secure and archive permissions for use of photo/video/audio. Curate a digital asset library of images and video content that can be used to reflect the brand in communications and marketing efforts.
• 3. Strategic thinking and consultation. Determine the visual and audio components of marketing and communications projects, including developing storyboards and shot lists. Oversee consistent, reliable visual storytelling that shares the stories of our students, staff, families, alumni and community. Consult with stakeholders seeking photo or video support and make recommendations for project prio ritization. Offer recommendations for external photo/video vendors for projects beyond the team?s scope and/or capacity. Support strategic plans and initiatives across the department.
• 4. Support and training. Stay abreast of changing practices and trends in multimedia storytelling and production. Offer training to staff and students on photo and video best practices and how to make usable media using everyday tools. Support team members in strategy development and non-multimedia projects as needed.
• 5. Other duties as assigned.

Requirements

• Exceptional storytelling skills and the ability to effectively communicate through written, audio and visual mediums, including photo and video, for a variety of purposes, audiences and channels
• Strong interviewing, writing and editing skills; ability to create engaging, clear and error-free content for use across platforms in a timely fashion
• Editing and proofreading the writing of others
• Coordinating and managing multiple large-scale projects simultaneously, including on tight deadlines and at a fast pace
• Pitching, shooting and edit videos, including mid-form and social optimized content
• Evidence of dependability, accuracy, attention to detail, meeting deadlines, and problem-solving skills
• Ability to pack and transport video camera(s) , tripods, lighting, microphones, and other associated equipment to all sites and other necessary locations
• Ability to multitask, prioritize, and use appropriate time management skills to hit short- and long-term deadlines in the style of a multimedia journalist (MMJ)
• Understanding of current social media trends, platform algorithms and visual tone

Benefits

• 20 days of vacation, 12 paid holidays, 14 days of sick leave