Responsibilities

• Lead Aveeno HCP activation strategy and execution with support of an ABM direct report.
• Partner with HCP sales lead on field tools, training, sampling, and launch readiness; & Partner with Conference & KOL engagement leads to support brand strategy & activation.
• Own SH&B HCP website, CRM journeys, in partnership with the HCP digital capabilities team, and other SH&B activation lead.
• Drive omnichannel engagement, analytics, optimization, agency management, budget management, and KPI tracking.
• Lead cross-functional collaboration across Marketing, Medical, Professional Affairs, Sales, Regulatory, Legal, Analytics, and Finance.

Requirements

• A minimum of a Bachelor degree required.
• A minimum of 6+ years of professional marketing, healthcare marketing, activation, digital marketing, brand marketing, or related experience.
• Demonstrated experience with HCP engagement, omnichannel marketing, websites, CRM, analytics, agency management, and cross-functional leadership.

Preferred

• MBA or advanced degree.
• Dermatology, skincare, pharmaceutical, consumer health, or OTC experience.
• Conference, professional education, or sales field activation experience.

Benefits

• Competitive Benefit Package*
• Paid Company Holidays, Paid Vacation, Volunteer Time & More!
• Learning & Development Opportunities
• Kenvuer Impact Networks
• This list could vary based on location/region