Meta Creative Senior Strategist

New York, USA (Remote)

$117K/yr – $143K/yrSenior LevelFull time

Posted 5 months ago

Job Summary

Lead scalable, data-driven creative testing for Meta ads and align creative and media buying to drive performance in a medspa/beauty-focused portfolio.

  • Own design and rollout of scalable testing frameworks across hundreds of advertisers.
  • Must-have: Hands-on Meta ads experience with understanding of how creative, delivery, and performance interact.
  • Standout: Build cross-functional frameworks and mentor teams across creative and media buying.

Job Description

Responsibilities

  • Design and evolve scalable testing frameworks across hundreds of advertisers, defining what matters and leading the testing cadence.
  • Build repeatable Meta creative systems, including avatar-based ad groupings where creative is the primary targeting mechanism.
  • Lead through direction, systematized training, and documentation to elevate skill levels across creative and media buying teams.
  • Evaluate creative performance with precision, identifying true drivers of results and making defensible iteration decisions.
  • Shape how creative and media buying inform each other via shared frameworks and best practices with senior buyers.

Requirements

  • Hands-on Meta ads experience — you’ve run Meta ads, understand the interaction between creative, delivery, and performance, ideally at scale in an agency.
  • True creative strategist mindset — you think in systems, patterns, and repeatable processes.
  • Strong creative judgment backed by execution — you can diagnose weak creative, explain improvements, and coach creatives.
  • Performance-obsessed — you optimize for Meta metrics while maintaining high aesthetic taste.
  • Deep category fluency in beauty, wellness, or aesthetics — translate trends into scalable creative.
  • Builder mentality with a hunger to learn — you love documentation, training, and rapid upskilling in a fast-changing environment.
  • This role is open to candidates anywhere in the US, but requires EST/EDT hours.

Benefits

  • Shape the playbook at scale — frameworks influence hundreds of medspa brands’ creative and performance.
  • Level up with expert coaching — mentorship designed to accelerate growth into principal-level leadership.
  • Solve uniquely complex problems — build systems that handle variable asset quality and limited client participation.
  • Stay on the cutting edge — operate where platform evolution, creative trends, and performance marketing meet.
  • Fully remote flexibility with real impact — work from anywhere in the US (ET hours) while driving measurable outcomes.

Moxie

Moxie is a modern marketing solutions agency that expertly leverages the value of data, content and technology to help our clients grow. We push the boundaries of what's possible to outperform the competition in the areas of strategy, creative, social marketing, media, analytics and technology development. Founded in 2000, Moxie has nearly 500 talented employees in Atlanta, Los Angeles, New York and Pittsburgh. Owned by global media giant Zenith — part of the Publicis Groupe — Moxie is able to quickly leverage cross-company areas of enterprise, talent, experience, resources and tools. Moxie's client roster includes Verizon Wireless, Verizon FiOS, The Coca-Cola Company, 20th Century Fox, Chick-fil-A, Nike, UPS, Ainsworth Pet Nutrition and Cisco Systems.

Atlanta, Georgia, USA
369 employees (57 in marketing)

Salaries

Posted range

$117K/yr – $143K/yr

Taken straight from the job posting.

See all Moxie salaries

Meta Creative Senior Strategist

Moxie · New York, USA · Remote