Responsibilities

• Position Overview: This internship is designed to provide a student with hands-on exposure to the critical role marketing plays in driving organizational results. Key duties may include assisting with brand marketing, product launches, digital marketing, auditing, and coordinating logistics.
• Support marketing campaigns and activations that drive brand awareness and engagement
• Support various digital platforms: web, marketing automation, social, marketing emails, print on demand portal, DAM, PIM
• Assist with social media content creation, influencer content delivery, organization and vetting of social assets, social analytics support, content and asset audits, and clean-up of social media accounts
• Implement Search Engine Optimization (SEO) and PIM strategies and tactics
• Field requests, research best practices, develop recommendations, and gather assets from various teams
• Analyze industry and competitor information for opportunities to enhance content and the user experience
• Conduct competitive analysis and prepare benchmark documentation
• Assist the marketing function with any other projects, as needed. This may include, but is not limited to presentation support, collateral content, and miscellaneous administrative assistance

Requirements

• Student working towards a bachelor’s degree in marketing, Digital Marketing, Public Relations, Communications or related field
• Minimum second-semester sophomore standing with at least 48 completed credit hours.
• Available to work full-time (40 hours per week) during the months of May through August of 2027

Preferred

• Excellent Excel and Power Point skills
• Ability to work in a fast-paced team environment towards common goals.
• Must be digital savvy, resourceful, dependable, a quick learner and able to work independently.
• Must have excellent oral and written communication skills with the ability to communicate in a confident, professional manner with all levels of internal staff and outside parties.
• Some knowledge and experience with digital marketing CRM, website CMS and social media platforms preferred.
• Cumulative GPA of 3.0 or greater.