Member Engagement Marketing Manager

USA (Remote)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive healthcare-communications strategy and execution for client relationships across multi-channel programs.

  • Own end-to-end strategy, writing, editing, and deployment of member communications.
  • Must-have: 5+ years in marketing or communications with client-facing experience.
  • Standout: Cross-functional collaboration with Product, Clinical, and Operations.

Job Description

Responsibilities

  • Serve as a strategic communications advisor to Relationship Managers and clients, partnering from implementation through ongoing plan-year engagement
  • Proactively identify communication gaps, risks, and opportunities across the member experience, bringing forward recommendations that enhance engagement and outcomes
  • Develop and execute comprehensive, multi-channel communication strategies aligned to client goals and member needs
  • Translate complex healthcare and benefit information into clear, engaging, and actionable content across a variety of formats (emails, campaigns, guides, toolkits, digital content)
  • Own work from concept through execution, including strategy development, writing, editing, and deployment of materials
  • Manage multiple projects, timelines, and deliverables to ensure high-quality, on-time execution
  • Collaborate cross-functionally with Relationship Management, Product, Clinical, and Operations teams to align messaging and ensure a seamless member experience
  • Act as a bridge between client needs and internal execution, influencing stakeholders and guiding effective communication approaches
  • Leverage data, insights, and feedback to continuously refine communication strategies and improve engagement performance
  • Identify and recommend opportunities to enhance processes, tools, and overall team effectiveness
  • Perform other duties as assigned

Requirements

  • Bachelor's degree in Marketing, Communications, or a similar field preferred or equivalent professional experience
  • Minimum of 5 years of experience in marketing, communications, or client-facing roles
  • Experience in healthcare, benefits, or a highly regulated/complex industry preferred

Preferred

  • Strong strategic thinking with the ability to translate ideas into execution
  • Excellent writing, editing, and content development skills
  • Proven ability to manage multiple projects and priorities simultaneously
  • Experience working directly with clients or stakeholders in a consultative capacity
  • Strong interpersonal and influencing skills

Benefits

  • Multiple Health plan options
  • Company paid employee premiums for disability and life insurance
  • Parental Leave Policy
  • 20 days PTO to start / 10 Paid Holidays
  • Tuition reimbursement
  • 401k Company contribution
  • Company paid Short & Long term Disability plus Life Insurance
  • Professional development initiatives / continuous learning opportunities
  • Opportunities to participate in and support the company's diversity and inclusion initiatives
Imagine360 logo

Imagine360

Imagine360 is an integrated health plan addressing one of the greatest challenges on behalf of self-funded employers: healthcare costs are harming the bottom line, they're increasingly unaffordable for employees, and the experience remains poor. We help businesses and their employees navigate through clutter and chaos and bring deep cost savings that protect everyone’s well-being and budgets. It’s way more than a health plan. It’s a promise. We’ve helped hundreds of self-funded clients. Our solutions are ready to be implemented. The results are proven and impactful. Imagine360’s innovative payment model includes preferential contracting with providers and health systems, and additional price protection through reference-based pricing, saving employers 15-30% on average compared to the national carriers. With more than 17 years’ experience, and 25-million-months of member data, Imagine360 offers care coordination and medical management to proactively guide members through the complexities of healthcare. We bring employers a reimagined health plan solution, created to provide the flexibility, service and support employers need to take good care of employees, their families and business. We do this through: - Assistance with plan design and expert administration with integrated third-party administration - Built-in price protection from the #1 reference-based pricing solution in healthcare - Provider contracts with Imagine Health’s top-rated providers and health systems - Comprehensive member support throughout their healthcare journey It’s more than a health plan. It’s our promise to deliver a better health plan experience. Learn more at https://www.imagine360 today!

Founded in 2003
Wayne, Pennsylvania, USA
747 employees