Responsibilities

• Independently generate strategic insights for the campaigns in their portfolio and implement campaigns with the support of Programmatic Analysts/Sr. Analysts. Managers train Programmatic Analysts on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication
• Strategically plan, execute, manage, and optimize online biddable media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
• Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
• Communicate effectively with clients about upcoming programmatic activations and new and never been done before tactics
• Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
• Lead and assist in coaching, managing, and educating Analysts and Sr. Analysts, helping to support campaigns
• Work closely with junior team members to help improve professional growth within the company

Requirements

• The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization
• 4+ years of experience managing Display, Video, and/or Mobile Programmatic Media Buying
• Full working knowledge in technologies such as The Trade Desk, Yahoo DSP, Amazon, and DV360
• Strong analytics, organizational, and communication skills and previous leadership/management experience
• Client facing experience with the ability to identify risks and effectively manage through issues
• Ability to bring new and never been done before tactical recommendations to clients
• Experience managing junior level team members and helping build their professional growth

Benefits

• The Power of One starts with our people! To do powerful things, we offer powerful resources.
• Our best-in-class wellness and benefits offerings include: Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere
• Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances