Media Relations Specialist at Ripley PR | Maryville, TN

Media Relations Specialist

Maryville, TN (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

Job Summary

Drive public relations campaigns for assigned clients at an agency, coordinating writing, media outreach, and events to build coverage and momentum.

Own developing and executing PR tactics for clients.
Must-have: 4+ years of professional writing experience with proven media pitching.
Standout: Proven ability to earn local, regional, and national media coverage.

Job Description

Responsibilities

Develop, plan and execute public relations tactics for assigned clients
Must be able to write clearly and consistently produce materials with accurate spelling and grammar; Excellent verbal communication skills; Strong knowledge in AP Style
Participate in assigned client meetings; create agendas and meeting minutes
Collaborate and brainstorm with other members of the agency team
Works well under pressure and in a fast-paced environment
Maintain agency time sheets, records and generate reports as assigned
Coordinate, arrange and participate in client events, meetings and other activities as needed
Stay up to date on emerging industry trends
Proficient in PC, MS Word, MS Excel, PowerPoint, WordPress, content management systems

Requirements

4+ years of related professional writing experience (not including college coursework)
Agency experience is a plus
Bachelor’s degree in public relations, marketing or a related field
Experience in the following industries is a plus: B2B, franchise, construction, environmental/eco-conscious organizations, animal welfare, plant-based products
Demonstrated experience and success pitching client stories and press releases via telephone and email to all levels of media; earning local, regional and national mainstream, business, and trade media coverage for agency clients
Creating, directing and executing agency and client media relations and crisis management plans
Writing and pitching press releases and bylined stories to targeted media outlets
Developing goals and strategies for media penetration, and building media contacts and relationships
Working with clients to train and develop subject matter experts for media interactions and relationships
Leading the agency in finding and developing relationships with key influencers in each client industry
Excellent time-management and multitasking ability
Proficient in PC, MS Word, MS Excel, PowerPoint, WordPress, content management systems

Preferred

Experience in the following industries is a plus: B2B, franchise, construction, environmental/eco-conscious organizations, animal welfare, plant-based products
Agency experience is a plus

Benefits

Medical, Dental, Vision Insurance Coverage Program
401K Investment Program (with Company Match!)
14 Paid Holidays
Paid Time Off
Free Snacks in the Office
Bi-Monthly Office Massages
Early Outs and Bonus Incentives
An environment to grow your level of knowledge and experience

Ripley PR

Ripley PR is an award-winning, global public relations agency. We have been named one of America’s Best PR Agencies in Forbes and Newsweek as a Top 10 Franchise PR Agency by Entrepreneur Magazine.We provide services across a spectrum of industries, including skilled trades (home service - HVAC, plumbing, electrical; construction; engineering), B2B technology, manufacturing, franchising, and B2B professional services. Combining industry-specific expertise with creativity, precision and thorough, strategic planning, we work to build momentum and deliver measurable results for your brand.Our roots lie in business management, and we use that history of attending daily sales meetings and developing budgets and P&L statements as a grounded foundation for our outreach.Our agency is intentional, yet unrestrained; traditional, yet unconventional; dependable, yet unexpected. We’re not typical.

Founded in 2013

Maryville, Tennessee, USA

18 employees (9 in marketing)

www.ripleypr.com

Marketing Team

Marketing Team Size

9 (50% of company)

Traffic Signals

Monthly Visitors

1.3K

Traffic Source Mix

45.6%

Direct

34%

Referral

5.6%

Social

13.5%

Paid

1.3%

Headcount Trend

Current headcount: ~18

Recent News

Contractor Commerce selects Ripley PR as agency of record

Dec 8, 2025 • PR Newswire

PR News | On the Move: Ripley PR Realigns Leadership Team - Thu., Dec. 4, 2025

Dec 4, 2025 • O'Dwyer's PR

Ripley PR strengthens leadership team to drive continued growth and industry specialization

Dec 4, 2025 • PR Newswire

Links

www.ripleypr.com

X (Twitter)

Crunchbase

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